Advertising & Campaign Review Manager

Hi there! Thanks for stopping by our job ad.

We’re London’s largest and fastest 100% full fibre broadband provider, bringing better internet to Londoners since 2013. Unlike most providers, we build, own and operate our dedicated fibre optic network and install it directly into the home, meaning we can deliver a super-fast connection at prices the national providers find hard to beat. We’re a relatively new company to the market, but since establishment:

• We’re the only provider in London offering residential broadband speeds of up to 5Gbps.

• Our network covers 1.3 million properties in London, which is more than one third of homes in the UK’s capital city.

• We have over 800,000 properties under wayleave agreement and are currently working in partnership with more than 200 of London’s biggest landlords.

• We have connected 720 community spaces in 24 boroughs, giving more Londoners free access to fast, reliable broadband.

We’re proud of our achievements so far, but we are not complacent and definitely not stopping here. To help us get to our future, we’re looking for forward thinkers, people with big ideas, people passionate about technology and most importantly hard working team players to join us and be a part of our growing business.

Job purpose:

To ensure all marketing, advertising, and customer communications for both residential and business, are fully compliant with UK Advertising Standards Authority (ASA) rules, CAP Code guidelines, and relevant regulatory requirements (e.g., Ofcom). The role will safeguard the organisation from regulatory risk while enabling effective, clear, and competitive marketing messaging.

What you’ll be doing:

Campaign & Content Review

• Review all marketing campaigns, promotional messaging, Press releases, Social Media and advertising creative prior to release.
• Ensure compliance with ASA/CAP Code, particularly in areas such as:
• Pricing claims (e.g. annual price increases, discounts, bundles)
• Promotional claims (e.g. “best in class,” “most reliable”)
• Approve, reject, or recommend amendments to ensure messages are accurate, clear, and not misleading.

Regulatory Compliance

• Act as the subject matter expert on ASA advertising standards and telecom-specific advertising rules.

• Propose and identify appropriate supporting evidence to substantiate marketing claims.

• Interpret and apply regulatory updates to ongoing and future campaigns.

• Maintain a compliance framework aligned with ASA and Ofcom requirements.

Stakeholder Collaboration

• Work closely with Marketing, Brand and Product teams to ensure compliance is embedded in campaign development.

• Provide clear, pragmatic guidance that balances compliance with commercial objectives.

• Support campaign planning by advising on compliant positioning and claims early in the process.

Risk Management

• Identify potential regulatory risks in marketing and advertising activities.

• Maintain an audit trail of approvals and decision-making processes.

• Manage responses to ASA complaints or investigations

Training & Governance

• Develop and deliver training to marketing and commercial teams on ASA rules and best practice.

• Create and maintain internal guidelines, templates, and checklists for compliant advertising.

• Promote a culture of compliance and accountability across the organisation.

Terms & Conditions Management

• Draft, review, and approve promotional terms and conditions across marketing and sales collateral, ensuring they are clear, legally compliant, and aligned with ASA/CAP Code requirements.

• Ensure all customer-facing disclaimers, eligibility criteria, pricing conditions, and promotional limitations are accurately reflected across digital, print, broadcast, and partner channels.

• Work closely with Product and Commercial teams to ensure terms and conditions appropriately support marketing claims and reduce regulatory risk.

• Maintain standard templates and approval processes for promotional copy, disclaimers, and offer terms.

The experience we’re looking for you to bring:

• Strong knowledge of ASA/CAP Code and UK advertising regulations.

• Experience in telecoms, broadband, or a highly regulated industry preferred.

• Ability to interpret complex regulations and translate them into practical guidance.

• Excellent attention to detail and strong judgement.

• Confident stakeholder management and communication skills.

• Experience reviewing multi-channel campaigns (digital, broadcast, print).

• A relevant qualification in law, marketing compliance, or regulatory affairs is desirable but not essential.

Why join us:

• You get to work with some of the best technology in the market

• Be part of an exciting scale up business where you can bring your ideas, bring your knowledge, we value your contribution

• We all love time off whether that’s going on an exotic holiday or a staycation, you’ll get 25 days holiday to enjoy, increasing by 1 day for each year of service up to 28 days

• Birthday leave, our treat to you

• Keen cyclist, join our cycle to work scheme

• Flexible WFH policy

• Enjoy the perks of Private Health Cover

• You get to work with an amazing bunch of people

What happens next:

You’ve done your bit so sit back and relax, we will review your application and come back to you.

If we think you’re not quite right for the role you have applied for but may be a better fit for another, we’ll definitely let you know.

Want to know more about a career at CFL, check out our careers page:

https://careers.communityfibre.co.uk/

We are an Armed Forces friendly organisation.

We are an equal opportunities employer that values diversity in our team, we welcome applications from all backgrounds.