Assistant Marketing Executive (ISB)

Job Summary:
The Assistant Executive supports the development and execution of marketing strategies for the Imaging Solution Business department. This role involves managing campaigns, coordinating cross-functional activities, and contributing to content creation to enhance brand visibility and drive product awareness.

Key Responsibilities:

• Support the planning and execution of integrated marketing campaigns
• Organize events, product launches, and promotional activities
• Develop and manage marketing content, including social media posts and promotional materials
• Manage social media platforms and digital channels, including scheduling and engagement tracking
• Prepare marketing reports, presentations, and campaign performance summaries
• Conduct market research and competitor analysis to identify trends and opportunities
• Coordinate with internal teams to align marketing efforts
• Maintain marketing databases, assets, and documentation
• Liaise with external vendors, agencies, and partners when required

Educational Qualifications / Work Experience

• Degree of Diploma in Marketing, Business Administration, Communications or related field.
• Minimum 3 years of experience in marketing, digital marketing, branding, or related roles

Specific Skills (Knowledge, Skills and Abilities)

• Knowledge of digital marketing channels such as Facebook, Instagram, LinkedIn, TikTok, and Google Ads
• Familiarity with content creation and social media management
• Proficiency in Microsoft Office applications (Excel, PowerPoint, and Word)
• Strong communication, coordination, and organizational skills
• Experience with design and video editing tools such as DaVinci Resolve, Adobe Photoshop, Adobe Premier Pro, or Final Cut Pro is an added advantage