Australia Digital Marketing Specialist
Australia Digital Marketing Specialist
Power Science Australia Group Pty Ltd – Melbourne, Australia
About Power Science Power Science is an Australian-based company specializing in RV, caravan, off-grid and 12V power solutions. Our products include Battery management systems, diesel heaters, caravan electronics, and intelligent RV accessories etc. Headquartered in Melbourne, with R&D and manufacturing support in Shenzhen, China, Power Science is rapidly expanding across the Australian caravan and outdoor market.
We are looking for a passionate and creative Digital Marketing & Sales Specialist to help grow our brand presence across Australia’s caravan, camping, and outdoor industries.
Position : Australia Digital Marketing & Sales Specialist
Location : Melbourne, Victoria, Australia
Employment Type : Full-time
Key Responsibilities
1. Online Sales & E-commerce Operations
⚫ Assist in growing online sales through e-commerce channels
⚫ Optimize product listings, descriptions, and product presentation
⚫ Monitor online customer inquiries and improve conversion rates
⚫ Develop promotional campaigns to increase online sales performance
⚫ Assist with sales funnels, landing pages, and customer purchase journeys
⚫ Analyze online sales data and recommend improvement strategies
⚫ Coordinate seasonal promotions, product launches, and online campaigns
⚫ Support dealer and direct-to-customer online sales activities
2. Social Media Management
⚫ Manage and grow Power Science social media platforms: Facebook, Instagram, TikTok, YouTube, LinkedIn
⚫ Create engaging content tailored to the Australian caravan and outdoor lifestyle market ⚫ Schedule and publish regular posts, reels, shorts, and updates 3. 4. 5. 6.
⚫ Respond to customer inquiries and community interactions
3. Content Creation & Brand Marketing
⚫ Develop marketing content including: Product promotions, Installation tutorials, Customer case studies, Technical education content, Camping and caravan lifestyle content
⚫ Assist with photography and video production
⚫ Maintain a consistent and professional brand image
4. Website & SEO Management
⚫ Update and maintain Shopify website content
⚫ Improve website SEO and Google search visibility
⚫ Optimize product pages and landing pages
⚫ Monitor website traffic and marketing performance
5. Digital Advertising
⚫ Assist with Google Ads and social media advertising campaigns
⚫ Monitor ad performance and optimize conversion rates
⚫ Support lead generation and dealer marketing activities
6. Community & Dealer Support
⚫ Support Facebook Groups and customer communities
⚫ Coordinate with caravan dealers and brand partners
⚫ Assist with trade shows, product launches, and promotional campaigns
Requirements
1. Essential Skills
⚫ Strong English communication skills
⚫ Experience managing social media platforms
⚫ Basic understanding of digital marketing and branding
⚫ Familiar with Canva, Adobe Creative Suite, or similar design tools
⚫ Basic understanding of Shopify or e-commerce platforms
⚫ Strong organizational and communication skills
2. Preferred Qualifications
⚫ Experience in caravan, RV, camping, 4WD, or outdoor industries
⚫ Experience with Google Ads or SEO
⚫ Photography or video editing skills
⚫ Passion for camping, caravanning, or outdoor lifestyle
⚫ Experience creating short-form video content
What We Are Looking For
⚫ Creative and proactive
⚫ Passionate about digital marketing
⚫ Interested in Australian outdoor and caravan culture
⚫ Able to work independently
⚫ Willing to grow with the company long-term
What We Offer
⚫ A relaxed, respectful, and supportive working environment
⚫ Opportunity to work with a fast-growing Australian RV technology brand
⚫ Flexible and creative workplace culture
⚫ Long-term career growth opportunities
⚫ Exposure to international products and markets
Salary & Incentive
⚫ Base salary will be determined according to experience and capability
⚫ In addition, the successful candidate will receive:
1% commission based on online marketing generated revenue
This role offers strong long-term earning potential for candidates who can successfully grow online sales and brand influence.
How to Apply
Please send your resume, portfolio (if available), and a short introduction to:
hr@powersciencegroup.com.au
Subject Line: Application – Australia Digital Marketing Specialist
Power Science
Intelligent RV Power & Comfort Systems for Modern Outdoor Living.
Pay: From $50,358.74 per year
Work Location: In person