Brand Manager (with Graphic Design Capability)

Key Responsibilities

Brand Strategy & Direction

• Develop and execute a clear brand strategy aligned with company goals and growth direction.
• Ensure consistent brand identity across all marketing channels and customer touchpoints.
• Strengthen brand positioning through continuous refinement based on market insights.

Visual Identity & Graphic Design

• Apply brand guidelines in creating high-quality visual materials across digital and offline platforms.
• Produce or supervise design outputs including campaign visuals, corporate materials, and marketing assets.
• Ensure all visual executions maintain brand consistency, clarity, and impact.
• Collaborate with internal teams to elevate overall creative quality.

Marketing Campaign Management

• Plan and execute integrated marketing campaigns aligned with brand and business objectives.
• Monitor campaign performance and optimize based on results and insights.
• Support both digital and traditional marketing initiatives as required.

Project Management & Execution

• Lead cross-functional projects from planning to execution, ensuring timely delivery of outputs.
• Define project scope, timelines, deliverables, and success metrics.
• Coordinate with Sales, Operations, and external partners to ensure alignment.
• Manage multiple priorities in a fast-paced environment.

Market Research & Insights

• Conduct market research to support branding and campaign decisions.
• Analyze consumer behavior, industry trends, and competitor positioning.
• Translate insights into actionable brand and marketing strategies.

Performance Tracking & Budget Management

• Define and monitor KPIs related to brand performance and campaign effectiveness.
• Support budget planning and ensure efficient use of marketing resources.
• Provide performance reports and recommendations for improvement.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field
• Proven experience in brand management, marketing, or creative/visual communication roles
• Strong background in graphic design and visual content development
• Experience in project management and cross-functional coordination
• Strong understanding of consumer behavior, branding principles, and market trends
• Excellent communication, leadership, and organizational skills
• Ability to work in a fast-paced, deadline-driven environment

Key Competencies

• Brand Strategy & Execution
• Graphic Design & Visual Communication
• Project Management & Coordination
• Marketing Campaign Development
• Analytical & Market Insight Thinking
• Stakeholder Collaboration

Pay: Php25,000.00 - Php35,000.00 per month

Work Location: In person