Community Manager - Advertising Agency

About the Role

We're looking for a Community Manager with a strong social-first and creative mindset who understands how to build engagement through timely, relevant, and culturally aware interactions. The ideal candidate can identify trending conversations, spot opportunities for the brand to participate organically, and turn audience insights into content and engagement opportunities.

They should be skilled at crafting witty, on-brand responses and comments that drive reach, spark conversations, and build brand affinity. Experience creating highly engaging social content and community interactions that generate organic buzz and audience engagement is highly preferred, as Comment-as-Creative will be a key deliverable of the role.

Key Responsibilities

• Engagement & Support: Act as the primary customer-facing representative, maintaining a high standard for response times (e.g., 1-hour average) to strengthen audience engagement.
• Community Engagement: Create unique and personalized responses rather than copy-pasting, ensuring all interactions are authentic, timely, and aligned with the brand voice.
• Content Production: Produce and schedule multi-format content, specifically focusing on short-form videos (e.g., for podcasts or social reels) to increase brand presence.
• Community Growth: Develop and execute social media strategies to increase brand awareness, nurture online communities, and foster customer loyalty.
• Social Listening & Trendspotting: Actively monitor culturally relevant content, viral trends, and online conversations both within and outside the brand's social pages, identifying opportunities for the brand to join and contribute meaningfully.
• Comment-as-Creative: Serve as the brand's voice by crafting witty, on-brand, and creative comments that drive engagement, increase visibility, and build brand affinity.
• Data Analytics: Prepare and analyze data-driven reports to track KPIs, monitor campaign effectiveness, and guide marketing strategy decisions.
• Content Optimization: Analyze audience behavior, engagement patterns, and high-performing content to provide insights and recommendations that support content and marketing teams.
• Issue Resolution: Handle inquiries and personalized support to resolve community issues effectively.

Requirements & Skills

• Education: Bachelor’s degree in Communication, Marketing, or a related field.
• Experience: Proven experience in community management or social media roles.
• Technical Proficiency: Mastery of tools such as Google Workspace, Meta Business Suite, Canva, CapCut, and Final Cut Pro.
• Reporting Tools: Familiarity with performance tracking tools.
• Social-First Mindset: Strong understanding of internet culture, social media trends, community engagement, and how brands participate in online conversations.
• Creative Communication: Ability to write engaging, witty, and on-brand responses that resonate with audiences and strengthen brand presence.
• Creative Eye: Experience in layout artistry or digital design to enhance audience engagement is a plus.

Pay: Php25,000.00 - Php35,000.00 per month

Work Location: Hybrid remote in Makati