About Pluno

Pluno is an origami kit company creating proprietary models and characters that customers learn to fold using our specially engineered paper material. Our paper is rip-resistant, waterproof, and designed to make origami feel more durable, collectible, and premium. Think the LEGO of paper.

Each Pluno kit combines hands-on building, original character design, storytelling, and a material people have likely never experienced before. We already have 50,000+ organic followers across social media, and we’re looking for someone who can help turn that audience into customers while scaling Pluno into a recognizable consumer brand.

The Role

We’re looking for a Content Creator and Partnerships Manager to lead Pluno’s content, social media, and influencer partnership efforts.

This is a hands-on role at an early-stage startup. You’ll work directly alongside the founder, create daily short-form content, manage social channels, improve creative performance, and help build relationships with influencers and creators who can grow the brand.

The ideal candidate has experience creating short-form, eye-catching content that stops the scroll, explains the product quickly, and most importantly, motivates viewers to buy.

This is a unique opportunity to join an innovative consumer brand on the ground floor while having significant influence on how it is discovered, marketed, and scaled.

Responsibilities

Film, edit, and post daily short-form content for TikTok, Instagram Reels, and paid ads, including product demos, explainer videos, folding videos, unboxings, behind-the-scenes, lifestyle, and trend-based content.
Manage Pluno’s social media accounts and help turn our existing audience of organic followers into meaningful awareness, engagement, and sales.
Develop hooks, captions, content concepts, and campaign ideas that make the product easy to understand and exciting to buy.
Track performance and identify which videos, hooks, formats, and creative angles are driving the strongest results.
Find and manage influencer, UGC, toy, craft, parent, STEM, artist, and lifestyle creator partnerships.
Handle influencer outreach, product gifting, follow-ups, creator communication, and partnership tracking.
Repurpose organic, influencer, and UGC content for ads, website assets, and launch campaigns.
Work directly with the founder on brand voice, creative direction, launch strategy, and growth opportunities.

Ideal Candidate

Experience creating short-form, eye-catching, persuasive content for TikTok, Instagram Reels, YouTube Shorts, UGC, or a consumer brand.
Strong understanding of TikTok, Instagram, creator culture, hooks, trends, pacing, and short-form storytelling.
Comfortable filming, editing, posting, and testing content regularly.
Able to make a physical product look exciting on camera.
Strong communication skills and comfortable reaching out to influencers and creators.
Organized enough to manage creator lists, outreach, follow-ups, shipments, and campaign tracking.
Excited by startups and comfortable wearing multiple hats.
Interested in toys, crafts, collectibles, design, storytelling, consumer products, and creator-led brands.

How to Apply

Please send your resume to zach@plunoworld.com. Also, share any links to content you’ve created and a short note explaining why you’d be a good fit.

Pay: $55,000.00 - $65,000.00 per year

Work Location: In person