Digital Marketing Executive

Job Title: Digital Marketing Executive

Location: Thane, Mumbai, Maharashtra
Job Type: Full-time

Job Overview

We are looking for a motivated and result-oriented Digital Marketing Executive to support digital marketing, SEO, social media management, lead generation, content creation, and online business development activities. The ideal candidate should be capable of managing multiple marketing functions and contributing to business growth through digital channels.

Key ResponsibilitiesDigital Marketing

• Assist in planning and executing digital marketing campaigns
• Support online promotional activities and brand awareness initiatives
• Monitor campaign performance and prepare basic reports

SEO & Website Optimization

• Perform on-page and off-page SEO activities
• Conduct keyword research and competitor analysis
• Optimize website content and landing pages
• Monitor website performance using analytics tools

Social Media Management

• Manage social media platforms and content calendars
• Create and publish posts, creatives, and marketing content
• Monitor engagement and respond to customer inquiries
• Track social media performance metrics

Lead Generation

• Generate business leads through digital platforms
• Support email marketing and online lead generation campaigns
• Maintain and update lead databases
• Coordinate with the sales team for lead follow-ups

B2B Portal Management

• Manage company profiles on B2B platforms
• Handle inquiries and support lead generation activities
• Update product information and listings regularly

Content & Branding

• Assist in creating content for websites, social media, brochures, and presentations
• Maintain consistency in branding across marketing channels

AI Tools & Automation

• Utilize AI-powered tools for content creation and marketing support
• Assist in implementing automation workflows for marketing activities
• Stay updated with emerging AI and digital marketing trends

Eligibility Criteria

• Bachelor's degree in Marketing, Business Administration, Digital Marketing, Mass Communication, or a related field
• 2–5 years of experience in Digital Marketing, SEO, Social Media Marketing, or Lead Generation
• Digital Marketing or SEO certification preferred

Required Skills

• SEO (On-Page & Off-Page)
• Social Media Marketing
• Content Creation
• Lead Generation
• Digital Marketing
• Google Analytics (Basic)
• MS Excel
• Marketing Automation Tools
• AI Tools (ChatGPT, Gemini, Canva AI, etc.)
• Communication & Presentation Skills

Salary and Benefits

• ₹18,000 to ₹30,000 per month
• Performance-based growth opportunities
• Professional work environment
• Learning and career development opportunities

Work Details

• Work from office
• Full-time role
• Location: Thane, Mumbai, Maharashtra

Pay: ₹18,000.00 - ₹30,000.00 per month

Work Location: In person