Digital Marketing Manager

Position: Digital Marketing Manager
Location: Lorio Homes
Industry: Premium Imported Italian Marble, Tiles & Luxury Sanitaryware
Experience Required: 5+ Years in Digital Marketing (Preferably in Luxury Interiors, Building Materials, Architecture, Real Estate, Home Décor, or Premium Retail)
Salary: Best in the Industry (Based on Experience & Performance)

About Us

Lorio Homes is a leading destination for premium imported Italian marble, luxury tiles, and high-end sanitaryware. We cater to architects, interior designers, builders, contractors, and discerning homeowners seeking world-class products and exceptional service.

We are looking for a highly experienced and result-oriented Digital Marketing Manager to lead our digital growth initiatives and build a strong brand presence across online platforms.

Key ResponsibilitiesDigital Marketing Strategy

• Develop and execute comprehensive digital marketing strategies aligned with business objectives.
• Drive lead generation, brand awareness, showroom footfall, and sales conversions.
• Manage annual and monthly digital marketing plans and budgets.

SEO & Website Management

• Develop and implement on-page and off-page SEO strategies.
• Improve website rankings for targeted keywords related to marble, tiles, sanitaryware, interiors, and luxury home products.
• Conduct keyword research, competitor analysis, and website audits.
• Monitor website performance and optimize user experience.

Google Ads Management

• Plan, execute, and optimize Google Search, Display, Performance Max, and Remarketing campaigns.
• Track and improve campaign performance, ROI, CPL, and conversion rates.
• Manage ad budgets effectively to maximize qualified leads.

Meta Ads (Facebook & Instagram)

• Create and manage high-performing Meta advertising campaigns.
• Develop audience targeting strategies and retargeting campaigns.
• Continuously optimize creatives, audiences, and budgets to improve results.

Content Creation & Branding

• Lead content planning and execution across all digital platforms.
• Coordinate photo shoots, product videos, showroom videos, reels, testimonials, and project showcases.
• Create engaging content for social media, website, blogs, email campaigns, and advertisements.
• Ensure brand consistency across all channels.

Social Media Management

• Manage Instagram, Facebook, LinkedIn, YouTube, and emerging platforms.
• Increase engagement, followers, and brand visibility.
• Monitor trends and implement innovative digital campaigns.

Analytics & Reporting

• Track KPIs including leads generated, CPL, ROAS, website traffic, conversions, and engagement metrics.
• Prepare weekly and monthly performance reports with actionable insights.
• Use tools such as Google Analytics, Search Console, Meta Business Suite, and other marketing platforms.

Vendor & Agency Management

• Coordinate with photographers, videographers, designers, content creators, influencers, and external agencies.
• Ensure timely delivery of marketing materials and campaigns.

Required Skills & Qualifications

• Bachelor's Degree in Marketing, Digital Marketing, Business Administration, or related field.
• Minimum 5 years of proven experience in Digital Marketing.
• Strong expertise in:
• SEO
• Google Ads
• Meta Ads (Facebook & Instagram)
• Google Analytics
• Content Marketing
• Social Media Marketing
• Lead Generation
• Marketing Automation
• Excellent analytical and communication skills.
• Experience managing marketing budgets and delivering measurable ROI.
• Knowledge of luxury products, architecture, interior design, building materials, or premium retail marketing will be a significant advantage.

Preferred Candidate Profile

• Self-driven and highly creative marketer.
• Strong leadership and project management abilities.
• Proven track record of generating high-quality leads and improving conversion rates.
• Ability to work closely with sales teams and management.
• Passion for luxury brands and premium customer experiences.

What We Offer

• Best-in-industry salary package.
• Performance-based incentives.
• Opportunity to build and lead the digital marketing function.
• Exposure to premium luxury products and prestigious projects.
• Career growth in a fast-growing luxury interiors brand.

Interested candidates may send their CV and portfolio showcasing digital campaigns, SEO achievements, Google Ads performance, and Meta Ads results.

Pay: ₹30,000.00 - ₹65,000.00 per month

Benefits:

• Cell phone reimbursement

Work Location: In person