Digital Marketing Manager

Job Description:

We are looking for an experienced and result-oriented Retail Digital Marketing Manager to increase customer walk-ins and local store sales through effective digital marketing campaigns. The candidate should have strong expertise in running Meta Ads, Google Ads, local area targeting campaigns, lead generation, and store traffic campaigns for offline retail stores.

Key Responsibilities:

Plan and execute Meta Ads and Google Ads campaigns to increase store walk-ins

Run local area targeting campaigns within store radius

Generate qualified leads and convert them into store visits

Create promotional campaigns for offers, inaugurations, festivals, and events Manager.

Google Business Profile and improve local visibility

Optimize campaigns for maximum reach, engagement, and offline conversions

Coordinate with creative team for ad creatives, videos, and promotional content

Track store campaign performance, leads, and customer acquisition cost

Handle WhatsApp campaigns, retargeting campaigns, and customer engagement activities

Work closely with store teams to improve local marketing performance

Analyze competitor marketing and suggest growth strategies

Experience Required:

Minimum 5 to 8 years experience in Meta Ads

Google Ads

Retail store marketing Lead generation campaigns

Local area digital marketing

Skills Required

Meta Ads Manager

Google Business Profile Optimization

Local Area Targeting

Lead Generation

WhatsApp Marketing

Retargeting Campaigns

Performance Marketing

Campaign Analytics & Reporting

Qualification:

Any Degree / MBA Preferred

• Digital Marketing Certification is an added advantages

Pay: From ₹45,000.00 per month

Work Location: In person