Digital Marketing Manager

Job description:

Key Responsibilities:

• Develop, implement, and manage digital marketing strategies to increase online visibility and lead generation.
• Strong command over SEO (On-page & Off-page) – keyword planning, backlink strategy, technical audits, etc.
• Plan and execute performance marketing campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, etc.
• Coordinate with graphic designers or create basic visuals independently (if required) using Canva, Photoshop, or similar tools.
• Manage content strategy for blogs, landing pages, and marketing creatives.
• Handle lead management funnels and tracking through tools like CRM, Google Analytics, and Meta Pixel.
• Analyze data from various platforms and optimize campaigns for better ROI.
• Stay up-to-date with industry trends, competitor strategies, and digital innovations.

Key Skills Required:

• Deep knowledge of SEO tools (Ahrefs, SEMrush, Google Search Console, etc.)
• Understanding of Graphic Design basics (Canva, Adobe tools – preferred)
• Experience with Lead Generation through paid ads and organic campaigns
• Strong analytical and reporting skills
• Knowledge of WordPress or other CMS platforms
• Team coordination and time management abilities

Pay: ₹50,000.00 - ₹70,000.00 per month

Work Location: In person