Digital Marketing Manager

Results/Data Driven Marketing Manager with proactive initiatives and strong leadership with clear blueprints for marketing campaigns (ONSITE only)

Responsibilities:

• Develop, implement, and optimize integrated digital marketing campaigns across platforms including social media, search engines, email, and display advertising to maximize reach and engagement.
• Manage and refine SEO strategies using advanced SEO tools to improve organic search rankings and increase website traffic with increasing conversion rate .
• Oversee and manage social media copywriting, engaging/thought-provoking content creation and management for websites, brochures, blogs and social media channels, ensuring alignment with brand voice and marketing goals.
• Utilize Meta/Instagram/Tiktok Advertising and Google AdWords to generate high-quality leads and conversions.
• Conduct keyword research and competitive analysis to inform content strategies and enhance visibility in search engine results pages (SERPs).
• Analyze campaign performance using Google Analytics, SQL queries, and other analytics tools; prepare detailed reports to guide ongoing optimization efforts.
• Continually seek and research new sources of prospective KOLs and Influencers.
• Plan and manage trade shows, conferences, events and meetings
• Prepare weekly reports by collecting, summarizing and analyzing data to a director
• Other duties and responsibilities may be assigned.

Requirements:

• STRONG LEADERSHIP with proven experience and track records as a Marketing Manager or similar role
• Strong knowledge of digital marketing strategies and platforms, not being limited to social media analytics and google analytics.
• Strong communication and interpersonal skills to collaborate effectively with internal teams and external stakeholders

Pay: $80,000.00 - $120,000.00 per year

Benefits:

• Health insurance
• Paid time off
• Retirement plan

Education:

• Bachelor's (Preferred)

Experience:

• Google Ads/SEM: 5 years (Preferred)
• Social Media Copywriting : 5 years (Preferred)
• KOL/Influencer Marketing: 5 years (Preferred)
• Google Analytics: 7 years (Preferred)
• Team management: 7 years (Preferred)

Work Location: In person