Digital Marketing Specialist

Job description:

This is a full-time on-site role for a Senior Brand Manager, located in Caloocan City. The Senior Brand Manager will lead the development and execution of brand strategies to drive growth and brand awareness. Responsibilities include managing brand campaigns, overseeing marketing plans, analyzing market trends and consumer data, supervising cross-functional teams, and fostering brand consistency across different channels. The role will collaborate regularly with internal teams and external stakeholders to achieve organizational objectives and improve brand performance.

Qualifications

• Proven ability in Brand Strategy, Brand Management, and Marketing
• Strong skills in Market Research, Consumer Insight Analysis, and Strategic Thinking
• Excellent Communication, Leadership, and Team Collaboration skills
• Experience in developing and executing Brand Campaigns and Promoting Brand Consistency
• Proficiency in Project Management and Time Management
• Ability to analyze campaign performance and develop actionable insights for improvement
• Bachelor's degree in Marketing, Business Administration, Communications, or related field
• Experience in the FMCG sector is a plus
• Proficiency in digital marketing tools and data analytics is advantageous
• Planning and Managing our social media platform, end to end process on Shopee, Lazada and tiktok

Work Location: In person