Qualifications:

Bachelor’s degree in Business Administration/Marketing/Management or any related field
With at least 2-3 years of experience in managing and maintaining e-commerce websites/portals.
Excellent communication and collaboration skills.
Knowledgeable with web design and a keen eye to detail.
Knowledgeable of the e-Commerce space that includes marketing strategies, product development, competitive strategies, consumer research, industry trends and usability best practices.
Knowledge of Shopify's backend is an advantage but not a requirement

Duties and Responsibilities:

Write, Edit, and Review product descriptions that improve traffic, increase add-to carts, and encourage repeat buys.
Will assist Digital Marketing Manager in conceptualizing digital branding guidelines for products including but not limited to store banner designs, photos/videos, lorikeet images, and thumbnails.
Set guidelines, systems, and templates in accordance with e-commerce best practices for new product listings, content creation, media distribution, and digital asset maintenance.
Work closely with different teams (Brand, Creative, Marketing & Web & Digital) to provide updated content that will be shared across e-commerce platforms.
Monitor changes in product sales by using web analytics and Excel spreadsheets (pivot tables, vlookups, etc) to stay organized.
Monitor the e-commerce site regularly to check for inconsistencies, errors and customer experiences and propose new opportunities to improve the overall look and other site enhancement.
eCommerce site management and optimization such as SEM, SEO, and compiling marketing data and monitoring online competitors.
Other reasonable tasks and/or duties incidental to your function or that of the company, which your superiors may ask or direct you to perform.

Job Type: Full-time

Benefits:

Education:

Work Location: In person

Digital Marketing Specialist