Digital Marketing Specialist (LinkedIn Focus)
About the Role:
We are seeking a creative, results-driven Digital Marketing Specialist (LinkedIn Focus) to strengthen brand visibility, grow professional audiences, and support B2B business development initiatives.
The primary focus of this role is to develop and execute LinkedIn marketing strategies, create engaging content, increase audience engagement, enhance brand presence, and generate qualified B2B leads. The ideal candidate will have experience in LinkedIn content marketing, professional networking, personal and corporate branding, audience growth, and digital engagement strategies.
The ideal candidate will help build engagement through strategic LinkedIn content, networking, branding, and audience interaction.
- Manage and grow the company’s LinkedIn presence
- Create professional LinkedIn posts related to event production, AV technology, LED walls, live streaming, conferences, and corporate events
- Build engagement with industry professionals and business audiences
- Connect and network with event planners, production companies, corporate professionals, and related industry contacts
- Coordinate LinkedIn content strategy and posting schedule
- Monitor LinkedIn analytics, engagement, and audience growth
- Assist with professional outreach and branding initiatives
- Maintain consistent brand tone and communication
Preferred Skills:
- Experience managing LinkedIn business/company pages
- Proven experience managing and growing LinkedIn Company Pages through organic audience growth, content strategy, and engagement initiatives
- Strong understanding of B2B marketing, professional networking, lead generation, and relationship-building on LinkedIn
- Good English communication and writing skills
- Strong understanding of LinkedIn marketing and branding
- Basic understanding of B2B marketing and professional networking
- Familiarity with event production, media, AV, or corporate event industry is a plus
- Understanding of professional audience engagement and digital branding
Pay: ₹15,000.00 - ₹30,000.00 per month
Benefits:
- Flexible schedule
Work Location: In person