Digital Marketing Specialist

IndiaZone, a growing B2B commerce platform, is looking for an experienced Digital Marketing professional to plan, execute, and optimize digital campaigns that increase brand visibility, traffic, and lead generation.

Key Responsibilities:

• Plan and execute digital marketing campaigns across search engines and social media platforms
• Manage and optimize paid campaigns such as Google Ads and Meta Ads
• Monitor campaign performance and improve ROI through data-driven decisions
• Develop strategies to increase website traffic, lead generation, and brand awareness
• Coordinate with design and content teams for marketing creatives and campaigns
• Monitor analytics and prepare performance reports
• Identify new growth opportunities in digital channels

Requirements:

• 2–5 years experience in digital marketing
• Hands-on experience with Google Ads, Meta Ads, and campaign optimization
• Good understanding of SEO, analytics, and digital marketing tools
• Ability to analyze campaign performance and improve results
• Strong communication and coordination skills

Preferred Skills:

• Experience in B2B marketing or marketplace platforms
• Familiarity with tools such as Google Analytics, Search Console, or marketing automation platforms
• Experience planning digital campaigns and lead generation strategies

What We Offer:

• Opportunity to work on a fast-growing B2B platform
• Exposure to multiple digital marketing channels
• Career growth and leadership opportunities as the marketing team expands

Job Type: Full-time

Pay: From ₹19,000.00 per month

Benefits:

• Internet reimbursement
• Leave encashment

Work Location: In person