Etsy & E-Commerce Marketing Specialist

Role Overview

We are looking for a skilled and self-driven Etsy & E-Commerce Marketing Specialist to help grow and optimize online presence.

Your primary focus will be managing and improving an Etsy shop—from product listings and SEO to visual content and performance optimization—while also supporting the growth of a WooCommerce website.

This is a role for someone proactive, detail-oriented, and comfortable working independently. You should be able to take ownership of your work and continuously improve performance through both creative and analytical approaches.

Key Responsibilities

Etsy Shop Management & SEO

• Build and optimize product listings, including titles, descriptions, tags, keywords, and pricing
• Conduct keyword research using tools such as eRank, Marmalead, EtsyHunt, Alura, or EverBee
• Monitor listing performance and continuously refine based on data
• Maintain overall Etsy SEO health and shop performance
• Stay updated on Etsy algorithm changes and best practices

Listing Creation & Visual Content

• Create on-brand product images using Canva, including mockups and lifestyle visuals
• Ensure consistency across all listing graphics
• Design images that support conversion and clarity
• Replicate and adapt listings for WooCommerce

Traffic & Marketing

• Drive traffic to Etsy and WooCommerce through organic strategies
• Support Pinterest and social media scheduling
• Assist with Etsy Ads as needed
• Write product descriptions and marketing copy aligned with brand voice

Future Responsibilities (Growth Path)

• Email marketing and campaign support (Zoho Marketing Automation)
• Zoho ecosystem management (CRM, Social, WorkDrive, Analytics)
• Basic Google Ads support
• Marketing automation and system setup
• Pinterest strategy and expansion

Required Skills & Qualifications

• Proven experience managing Etsy shops and optimizing listings
• Working knowledge of Etsy SEO tools (eRank, Marmalead, etc.)
• Proficiency in Canva for product images and branding
• Strong copywriting skills for product listings and descriptions
• Experience with e-commerce platforms (Etsy, WooCommerce, or similar)
• Strong organizational skills and ability to manage multiple tasks
• Ability to work independently in a remote environment
• Excellent written English communication skills
• Respect for and alignment with a purpose-driven and values-based business environment

Preferred Qualifications

• Experience managing WooCommerce listings or store setup
• Familiarity with Pinterest marketing or social media scheduling
• Experience using Zoho tools (CRM, Marketing Automation, Social, WorkDrive)
• Email marketing experience (campaigns, automation, list building)
• Exposure to Google Ads or paid traffic strategies
• Experience in gift products, handmade goods, or niche product markets

Ideal Candidate Profile

The ideal candidate is organized, dependable, and takes ownership of their work. You pay attention to detail, think analytically, and care about both performance and presentation.

You are comfortable working in a structured, independent environment and continuously look for ways to improve systems, processes, and results.

This role supports a purpose-driven and faith-inspired brand. Candidates should be open to working within this environment and aligned with the values behind the products and overall mission.

Schedule

• 1:00 PM – 10:00 PM MST (Arizona) / 5:00 AM – 2:00 PM PHT
• Weekly check-ins with the team
• Fully remote role (Philippines-based preferred)

Portfolio Requirement

All applicants must submit a portfolio or proof of work. This may include:

• Etsy shops managed or optimized
• E-commerce stores or listings created
• Product images or graphics
• Marketing materials or catalogs
• SEO results or performance improvements

“Rooted and built up in him and established in the faith, just as you were taught, abounding in thanksgiving.” — Colossians 2:7 (ESV)

Job Types: Full-time, Permanent

Pay: Php45,000.00 - Php55,000.00 per month

Benefits:

• Additional leave
• Company Christmas gift
• Company events
• Health insurance
• Opportunities for promotion
• Paid training
• Work from home

Application Question(s):

• Have you previously worked with executives based in the U.S.?
• Do you have experience with Zoho tools or similar platforms? (Yes / No — briefly describe)
• How many years of Etsy shop management experience do you have, and how many listings have you optimized?
• Which Etsy SEO tools have you used? (eRank, Marmalead, EverBee, Alura, etc.)
• How would you rate your Canva skills for product images? (Beginner / Intermediate / Advanced)
• Do you have experience driving traffic to an Etsy or e-commerce store?

(Yes / No)

Language:

• English (Required)

Work Location: Remote