International Trade Marketing & Communication Specialist
International Trade Marketing & Communication Specialist
Passionate about driving results?
At Fedrigoni, we have a strong ambition to amaze the world – by transforming our industry, achieving new levels of innovation, elevating creativity, and building a sustainable future while growing rapidly. We want to reinvent the boundaries of what our Industry can do.
We’re empowered to make that happen. Taking responsibility. Taking ownership. Taking risks. Yes, the journey can be challenging, yet we are supported and empowered to perform. We are trusted to be accountable and responsible for our decisions. Everyone gets to push their potential to the full.
Discover extraordinary* every day.
The role designed for you
We are seeking a dynamic and creative International Trade Marketing & Communication Specialist to support the development and execution of marketing initiatives across our sector. This role requires strong communication and public relations expertise, along with hands-on experience in content creation, design tools, and multi-channel marketing. The ideal candidate will play a key role in enhancing brand visibility, managing external communications, and engaging industry stakeholders.
The impact you’ll have
- Develop and implement trade marketing strategies to increase brand awareness and market presence within the sector.
- Coordinate with internal teams and external partners to ensure alignment of marketing activities with business objectives..
- Build and maintain relationships with media outlets, and industry stakeholders.
- Draft, edit, and distribute press releases to promote company initiatives, product launches, and events.
- Implement strong relationships with the distributors’ marketing offices, support them in getting marketing tools and collect case stories of applications
- Communicate with international suppliers and customers
- Support the launches of new products with PR activities, i.e. new launches, website revamp etc.
- Manage of the monthly newsletters for both business divisions.
- Monitor media coverage and manage PR opportunities to enhance brand reputation.
- Create high-quality, engaging content tailored for different channels (email, newsletters, web, and PR materials).
- Collaborate with the sector’s web magazine by contributing articles, insights, and promotional content.
- Plan and execute email marketing campaigns to engage clients and stakeholders.
- Manage the creation and distribution of newsletters, ensuring relevant and compelling content.
- Analyze campaign performance and optimize strategies based on KPIs (open rates, click-through rates, etc.).
- Use design tools (e.g., Adobe Creative Suite, Canva, etc.) to create visually appealing marketing materials.
- Support and participate in industry events, trade shows, and conferences, representing the company and coordinating communication activities before, during, and after the events
The attitudes and skills you’ll bring
- Excellent communication and cultural skills
- Strong public relations and media engagement experience
- Proven content creation and storytelling ability
- Experience with email marketing tools
- Design skills are a plus that would help in creating visual contents
- Proficiency in design tools
- Ability to manage multiple projects and deadlines
- 2–3 years of experience in trade marketing, PR, or communications
- Experience working with industry publications or web magazines is highly desirable
- Creative thinker with a proactive approach
- Detail-oriented with strong organizational skills
- Ability to work collaboratively in cross-functional teams
- Strong sense of ownership and accountability
- Fluent in English and German; French or Spanish are a big plus
Based in: Caponago
What You Ca
International Trade Marketing & Communication Specialist
Passionate about driving results?
At Fedrigoni, we have a strong ambition to amaze the world – by transforming our industry, achieving new levels of innovation, elevating creativity, and building a sustainable future while growing rapidly. We want to reinvent the boundaries of what our Industry can do.
We’re empowered to make that happen. Taking responsibility. Taking ownership. Taking risks. Yes, the journey can be challenging, yet we are supported and empowered to perform. We are trusted to be accountable and responsible for our decisions. Everyone gets to push their potential to the full.
Discover extraordinary* every day.
The role designed for you
We are seeking a dynamic and creative International Trade Marketing & Communication Specialist to support the development and execution of marketing initiatives across our sector. This role requires strong communication and public relations expertise, along with hands-on experience in content creation, design tools, and multi-channel marketing. The ideal candidate will play a key role in enhancing brand visibility, managing external communications, and engaging industry stakeholders.
The impact you’ll have
- Develop and implement trade marketing strategies to increase brand awareness and market presence within the sector.
- Coordinate with internal teams and external partners to ensure alignment of marketing activities with business objectives..
- Build and maintain relationships with media outlets, and industry stakeholders.
- Draft, edit, and distribute press releases to promote company initiatives, product launches, and events.
- Implement strong relationships with the distributors’ marketing offices, support them in getting marketing tools and collect case stories of applications
- Communicate with international suppliers and customers
- Support the launches of new products with PR activities, i.e. new launches, website revamp etc.
- Manage of the monthly newsletters for both business divisions.
- Monitor media coverage and manage PR opportunities to enhance brand reputation.
- Create high-quality, engaging content tailored for different channels (email, newsletters, web, and PR materials).
- Collaborate with the sector’s web magazine by contributing articles, insights, and promotional content.
- Plan and execute email marketing campaigns to engage clients and stakeholders.
- Manage the creation and distribution of newsletters, ensuring relevant and compelling content.
- Analyze campaign performance and optimize strategies based on KPIs (open rates, click-through rates, etc.).
- Use design tools (e.g., Adobe Creative Suite, Canva, etc.) to create visually appealing marketing materials.
- Support and participate in industry events, trade shows, and conferences, representing the company and coordinating communication activities before, during, and after the events
The attitudes and skills you’ll bring
- Excellent communication and cultural skills
- Strong public relations and media engagement experience
- Proven content creation and storytelling ability
- Experience with email marketing tools
- Design skills are a plus that would help in creating visual contents
- Proficiency in design tools
- Ability to manage multiple projects and deadlines
- 2–3 years of experience in trade marketing, PR, or communications
- Experience working with industry publications or web magazines is highly desirable
- Creative thinker with a proactive approach
- Detail-oriented with strong organizational skills
- Ability to work collaboratively in cross-functional teams
- Strong sense of ownership and accountability
- Fluent in English and German; French or Spanish are a big plus
Based in: Caponago
What You Can Expect from Your Selection Process
The selection process includes interviews with selected people from the Talent Acquisition team and the Head of Go-To-Market & Trade Marketing Graphics
Ready to start your new exciting journey with us? Come Discover Extraordinary* Every Day.
We are happy to make any reasonable adjustments to the recruitment process to accommodate your needs.
We are committed to ensuring that every person feels connected, that their uniqueness is valued and celebrated and that everyone feels that they belong. This is why providing our people with a flexible and welcoming work environment is one of our top priorities.
Learn more about life at Fedrigoni: https://fedrigoni.com/en/work-with-us/
n Expect from Your Selection Process
The selection process includes interviews with selected people from the Talent Acquisition team and the Head of Go-To-Market & Trade Marketing Graphics
Ready to start your new exciting journey with us? Come Discover Extraordinary* Every Day.
We are happy to make any reasonable adjustments to the recruitment process to accommodate your needs.
We are committed to ensuring that every person feels connected, that their uniqueness is valued and celebrated and that everyone feels that they belong. This is why providing our people with a flexible and welcoming work environment is one of our top priorities.
Learn more about life at Fedrigoni: https://fedrigoni.com/en/work-with-us/