Junior Digital Marketing Executive

Junior Digital Marketing Executive

Location: Coimbatore Employment Type: Full-time
Experience: 1 to 2 years in digital marketing

About the Role

Telecomatics is seeking a creative and proactive Digital Marketer to join our growing team. You will be responsible for planning and executing digital marketing initiatives, with a focus on building company brand presence, attracting top talent, and nurturing community engagement. Working closely with department leads, you will independently manage and execute campaigns across one or more of the following areas: website, content, social media, employer branding, or email marketing.

Key Responsibilities

• Execute digital marketing strategies for one of the following areas:
• (a) Website optimization & employer branding(b) Content marketing & thought leadership(c) Social media engagement(d) Employer branding & talent attraction(e) Email marketing & community building
• Develop and schedule engaging content aligned with company values and mission.
• Maintain and update marketing channels, ensuring consistency in messaging and brand tone.
• Analyze performance metrics (traffic, engagement, reach) and report actionable insights.
• Collaborate with internal teams to gather stories, updates, and opportunities for campaigns.
• Stay updated on industry trends and suggest new digital approaches for company growth.
• Engage with prospects, audiences, and potential hires through your assigned channel.
• Monitor competitor activity and audience feedback within your area of responsibility.Requirements
• Bachelor's degree in Marketing, Communications, or a related field.
• 1+ year of hands-on digital marketing experience in any of the assigned segments.
• Strong communication skills and creative problem-solving ability.
• Familiarity with digital marketing tools and platforms (CMS, Analytics, Social Media, Email Campaign tools, etc.).
• Ability to work independently, manage priorities, and meet deadlines.
• Passion for branding, corporate culture, and digital engagement.
• Basic understanding of performance analytics and reporting.

Preferred Skills (Any of the following)

• Experience managing company websites, landing pages, or careers pages.
• Familiarity with social media platforms and community management.
• Exposure to content writing, blogging, or creating educational material.
• Understanding of employer branding strategies or recruitment marketing.
• Knowledge of email marketing platforms and campaign setup.

What We Offer

• Opportunity to lead and own marketing channel(s) independently.
• Dynamic, collaborative team environment.
• Exposure to the latest trends in digital branding and talent marketing.
• Room for career growth with mentorship from experienced professionals.

Telecomatics is an equal opportunity employer and encourages candidates from all backgrounds to apply.

Contact number-8682012000

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person