Lead Retail Marketing Executive

Date Posted: 02/06/2026

Location: London

Job Type: Full time

Lead Retail Marketing Executive

Location: London- hybrid 50%

Contract: Permanent

Hours: Full time 35 hours

We’re looking for a dynamic and creative Lead Retail Marketing Executive to join our team and play a pivotal role in delivering impactful B2B marketing campaigns across the UK financial Intermediary advice and wealth management market.

Reporting to the Retail Marketing Manager, you’ll take the lead in designing, developing and executing compelling B2B marketing initiatives – across email, web and social media channels, to drive engagement, support sales performance, and contribute to the achievement of our UK Retail distribution objectives.

Key Responsibilities:

• Lead the creation and delivery of engaging B2B marketing messaging, campaigns and sales support content aligned to key propositions.

• Continuously monitors the performance of campaigns and website content using Google dashboard and analytical tools by collecting, analysing and providing insights, and suggests ways of improving performance against agreed benchmarks and KPIs.

• Represent Retail Marketing in cross-functional meetings, contributing innovative ideas with internal teams, partners and agencies

• Coordinate the content management process (initiation, creation, approval, fulfilment and expiry review) for Retail marketing assets.

• Manage production schedules to ensure all marketing assets are delivered to agreed deadlines.

• Ensures content complies with the Group's brand visual identity and language style standards.

• Brief and challenge creative agencies to deliver high-quality work on time and within budget.

• Support the Retail Marketing Manager and Head of Group Marketing Services on wider marketing initiatives as and when required.

• Provides guidance and support to junior Retail Marketing colleagues.

Skills and Experience

• Proven experience delivering B2B and B2B2C marketing campaigns ideally in financial services or other highly regulated industry organisations.

• Strong understanding of B2B and B2B2C integrated marketing and sales principle

• Experience of using campaign management, content management and customer relationship management platforms, tools and technologies, including Google Analytics, Jira, Microsoft Dynamics and Episerver

• Expertise across multiple areas of marketing, including digital advertising, social media, email marketing and website content management.

• Experience of working with Microsoft Office suite and Adobe Acrobat

• Strong stakeholder engagement, with the confidence and credibility to work with Group Communications and wider Group stakeholder colleagues, strategic partners and creative agencies

• Critical thinking, creativity and ability to consider how best to solve problems

• Excellent verbal and numeracy skills

• Strong Project management skills and the ability to handle multiple tasks at once and at times, work under pressure

• Marketing or business related degree, or equivalent marketing qualification (desirable)

Our behaviours

At Just you’ll have the opportunity to develop your career, whilst making a difference to the lives of those around you. You’ll be part of a company with a strong and distinctive culture - we’re ambitious, curious and collaborative – and every decision we make centres around being Just and delivering the best outcomes for our customers.

What’s in it for you

• A competitive salary, pension scheme and life assurance

• 25 days annual leave plus an additional day on us for your birthday

• Private medical cover and income protection, just in case

• A generous and highly achievable bonus scheme

• Opportunities to progress your career in-role and within the company

• Free access to the Headspace app, 24/7 employee assistance helpline and trained physical and mental health first aiders

• A variety of employee funded benefits available via our online benefits portal

• Plus, several additional purchase options available for you and your loved ones

Explore our full range of benefits on our dedicated benefits page.

Belonging at Just

Valuing diversity of thought and fostering a sense of belonging is critical to our business success, driving innovation and balanced decision making. Our work on DEIB (Diversity, Equity, Inclusion and Belonging) aims to deliver a brilliant employee experience underpinned by a sense of belonging, where our people feel proud to work at Just.

We remain committed to our publicly disclosed HM Treasury Women in Finance Charter and Race at Work Charter targets and support a wide range of employee network and events, championing issues including intergenerational working, social mobility and neurodiversity.

Application details

Please submit your CV using the '’ button. Shortlisted candidates will be contacted regarding next steps which may include an initial phone interview and in-person assessment.

Be Bold. Be Brilliant. Be Just.