Manager, Digital Marketing

We’re BDO, a global professional services firm connected to local markets. Our people work together to provide specialist expertise, helping businesses achieve their goals.

We inspire others, to go further. We create together, to reach higher. We build trust, to lead purposefully.

Whether you're building your future or starting your career with us, you won’t do it alone. From creating solutions for our clients to building careers for our people, we shape what matters , and that’s where you come in.

We are seeking a high-performing Manager, Digital Marketing to lead the execution, optimisation and performance of our national digital marketing channels.
This is a hands-on, player–coach role responsible for driving engagement, lead generation and campaign conversion outcomes across social, website, paid and email channels.
You will own paid digital strategy and investment decisions, oversee a small team of specialists, and embed a more data-driven, performance-led approach to digital marketing across the firm.
This is an opportunity to play a critical role in strengthening digital capability in a leading professional services firm.

Key priorities will be within the following areas:

• Digital strategy, execution & performance

• Social, website & channel management

• Performance & insights

• Marketing automation & digital innovation

• Team leadership

About You

• Proven experience in digital marketing, ideally within B2B or professional services

• Strong hands-on capability across social, website, email and paid digital

• Demonstrated ownership of paid media strategy, budget and performance outcomes

• Experience delivering lead generation and conversion-focused campaigns

• Experience with marketing automation platforms (e.g. Act-On, HubSpot, Marketo)

• Strong analytical capability and ability to translate data into action

• Experience leading or mentoring team members

• Strong stakeholder management and communication skills

Why BDO?

Working for BDO you will be part of a growing and market leading professional services firm.

Our national and global footprint provides our people with opportunities to work on interesting client engagements, across diverse industry sectors and services.

Our open and collaborative culture ensures access to Partners and professional mentors, to guide and accelerate your professional career, across a wide array of career pathways.

We provide our people with various health and wellbeing, social, financial, and professional development benefits to help realise what’s possible.

Participate in fitness challenges or take advantage of exclusive discounts to corporate health insurance, gym memberships and wellness facilities via our BWell program. Access benefits such as travel perks, retail discounts, employee referral rewards, study, and professional development support.

Our leave options cater to the unique needs of our people; and include enhanced family support, cultural and religious leave, and options to purchase additional leave. You can also give back and get involved in community initiatives via our BCaring program.

With a strong focus on learning and growth, we provide on the job training and formal development programs to help you succeed in your role and develop your skills and experience.

Our culture is underpinned by our core values (One, Bold, Human, Heart and Strive).

We are proud to be recognised as an Inclusive Employer for 2025-2026 by Diversity Council of Australia and a 2024-2025 Employer of Choice for Gender Equality by the Workplace Gender Equality Agency (WGEA).

BDO is committed to inclusive and accessible recruitment practices. If you require any reasonable adjustments to support your application or interview process, we encourage you to contact our Talent Acquisition team at recruitment@bdo.com.au