Posting Information

Posting Number

2026571

Posting/Functional Title

Marketing and Communications Specialist

University Pay Plan Title

Publications Writer

Location

San Marcos

Department

The Graduate College

Recruitment Type

Open Recruiting

Job Type

Full-Time

Funding Source

Permanent

Monthly Salary

$3,863-$4,354

Job Category

Exempt

Required Qualifications: Applicants must specifically address how they meet these required qualifications to meet the requirements of the position.

Bachelor’s degree, preferably in communications, mass communication, advertising, journalism, English, creative writing, or a related field.
Excellent oral and written communication skills. Ability to write clearly for various audiences and purposes (e.g., marketing texts, personal interest stories, announcements, instructions, etc.)
Experience with copyediting and conforming to brand guidelines and/or style guides
Basic skill in creation and editing of graphics, photography, and video assets, and demonstrated aptitude to learn new software/technology as needed to complete tasks efficiently and effectively.
Excellent project management skills, including the ability to multi-task and collaborate professionally with a variety of stakeholders under tight deadlines.
Demonstrated experience using content management systems (CMS) for email communications, social media, and website maintenance.

Preferred Qualifications

Master’s degree.
Two years of professional experience in a higher education setting.
Strong understanding of the Texas State University graduate student culture.
Intermediate to advanced expertise in various computer software packages, such as Microsoft Office Suite, GATO, Hootsuite, Canva, MailChimp, Site Improve, Google Analytics, and Adobe Design Suite (Illustrator, Photoshop, Lightroom, and Premiere Pro).
History of professional brand management.
Background in photography or videography for content production.
Experience synthesizing complex material into compelling written narratives.

Job Description

The Marketing and Communications Specialist is a regular, 12-month, full time (100%) staff position reporting directly to the Dean of The Graduate College. The Marketing and Communications Specialist assists in the implementation of a comprehensive college-wide communications plan including publications, electronic newsletters, email communications to new and current students, The Graduate College website, social media, marketing, and publicity. Thus, the position plays a key role in Graduate College marketing, student recruitment, branding, and news dissemination.

Job Duties

Compile, compose, and distribute college-wide communications including electronic newsletters, social media, press releases, human interest stories, reports, and emails conforming to university brand guidelines and driving stakeholder engagement
Develop and maintain content for the Graduate College website, scheduling and discussing updates with stakeholders as appropriate.
Lead the creation and production of Graduate College photography/video projects.
Participate in the planning and marketing of major Graduate College programs, projects, and special events such as receptions, conferences, workshops, annual events, lectures, staff and/or student appreciation events, etc. Examples of associated duties include:
- Work with internal stakeholders on communications that align with TXST brand guidelines and The Graduate College voice.
- Create marketing materials for publicity.
- Attend Graduate College events to generate content and interact with the graduate community.
Generate feature stories for publication by following up on leads, sending outreach emails, conducting interviews, drafting all copy, collaborating with stakeholders, and finalizing stories with appropriate publishers.
Establish and maintain a broad range of campus contacts and interact with a wide variety of stakeholders such as deans, directors, department chairs of academic and administrative units, graduate advisors, faculty, staff, students, and the general public.
Create and manage all graduate program recruiting flyers, collaborating with Marketing and Communications, recruiting personnel, graduate advisors, and others as needed.
Oversee student employees, providing training, direction, development, and assessment as needed.
Work closely with the Division of Marketing and Communications.
Other duties and special projects as assigned.

Additional Information to Applicants

To receive consideration, applicants must clearly indicate in the cover letter the ways in which they meet the job’s qualifications. Failure to do so may result in disqualification.

Applicants must attach to the electronic application:

A business-style cover letter addressing in detail the required and preferred qualifications and job duties (max 2 pages in length)
A resume
Portfolio that includes at least two writing samples, but may also include other relevant media, such as graphic design projects, websites managed, and/or social media content

The normal working hours for this role are M-F 8-5, but some work outside of hours (evenings/weekends) is required for participation in events. Remote work up to 2 days per week is possible. This position is not eligible for visa sponsorship.

Job Open Date

06/05/2026

Job Close Date (posting closes at midnight)

06/18/2026

Open Until Filled

Normal Work Days

Monday, Tuesday, Wednesday, Thursday, Friday

Normal Work Hours Start

8:00AM

Normal Work Hours End

5:00PM

Posting Notices

Legal and Required Notices

Texas State University is committed to a policy of non-discrimination and equal opportunity for all persons regardless of race, sex, color, religion, national origin or ancestry, age, marital status, disability, veteran status, or any other basis protected by federal or state law in employment, educational programs, and activities and admissions.

Employment with Texas State University is contingent upon the outcome of record checks and verifications including, but not limited to, criminal history, driving records, education records, employment verifications, reference checks, and employment eligibility verifications.

In accordance with federal law, all new employees must complete the Form I-9 and provide acceptable documentation verifying their identity and authorization to work in the United States. Texas State University participates in E-Verify, and employment is contingent upon the successful verification of work authorization. Employees are required to maintain valid work authorization to satisfy the conditions of Form I9 at all times during their employment and the university makes no implicit or explicit promises to financially support visa or permanent residency applications.

Why Choose Texas State University?

Join the Texas State Bobcat team and experience a career that offers more than just a job—it’s a path to a brighter future. As a Texas State employee, you’ll enjoy:

Exceptional Benefits: Comprehensive health insurance with 100% premium coverage for employees and 50% for dependents, starting on your first day.
Generous Time Off: Enjoy vacation, holidays, sick leave, and more to maintain a healthy work-life balance.
Wellness and Balance: Access a FREE wellness program, plus mother and family-friendly resources to support your personal well-being.
Professional Growth: Explore a wide range of training, development courses, certifications, and educational support programs.
Welcoming Campus: Become part of a vibrant Bobcat community with numerous social and professional networks.

Tuition Benefits: Take advantage of tuition support for yourself and for your dependent children, making higher education more accessible for your family.
Retirement Security: Secure your future with TRS pension, retirement plans, and voluntary savings options with strong employer contributions.

At Texas State University, you’re not just an employee—you’re a valued member of a thriving and beautiful campus community. Start your journey with us today. https://www.hr.txst.edu/benefits.html

Marketing and Communications Specialist

Posting Information

About Texas State University