Marketing Content Creator
Location: Cheltenham, Gloucestershire
Employment Type: Part-time (3-4 days)
Experience Level: Mid-Level (2+ years)
Reports to: Head of Marketing
Role Overview:
We are seeking a part time Marketing Content Creator to build the content engine to drive sales for our ecommerce gifts & homeware brand.
You be responsible as our main creative and hands-on producer. You will work closely with marketing to plan the content calendar and create high-performing digital assets and short-form video for social media, ads and affiliate channels as well as manage the seasonal Gift Guide print projects.
This hybrid part-time role is based from our Cheltenham office (2 days) with flexibility on days. You will be working within the wider marketing team and alongside a junior photographer. The opportunity for line management responsibilities can be considered according to experience.
About Us:
We are Outdoor365 Limited, an ecommerce retail company with 6 online stores and a physical store and £10 million annual turnover. Our largest brand is Farrar & Tanner and where this role will mainly be focused. Farrar & Tanner is a premium online retailer specialising in personalised gifts and homeware. We have been growing steadily and are looking for a someone to help further grow the brand through creating effective marketing content.
Job Description
Key Responsibilities:
Creative & Campaign Planning
- Direction: Define and maintain our visual brand identity across all touchpoints, ensuring our homeware and gift collections look aspirational and cohesive
- Brochures & Catalogues: Lead the creative brief, layout, and visual storytelling for seasonal print brochures.
- Shoot Production: Plan, style and execute product shoots for print brochures with junior photographer.
Content Creation & Execution
- Short-Form Video: Script, film, and edit engaging Reels and TikToks showcasing product styling, gifting ideas, and behind-the-scenes content.
- Digital Design: Create effective promotional graphics, email layouts and web banners with clear marketing message and call to action.
- Affiliate & Influencer Kits: Build ready-to-use asset bundles and style guides for influencer and affiliate partners.
Planning & Optimisation
- Content Calendar: Build and manage a multi-channel content plan aligned with marketing and key retail gifting dates (e.g., Christmas, Mother’s Day, wedding season).
- Data Review: Track asset performance and adapt, optimise product styling, and increase e-commerce conversion rates.
This role would suit someone with:
- 2 years experience in marketing or social content creation, ideally within ecommerce, homeware, interiors, or gifting sectors.
- Confident filming on a mobile and have videography and editing skills. Product photography would be a big plus.
- Good understanding of marketing principles and what makes effective content
- Proficiency in Adobe Creative Suite (Photoshop, InDesign, Premiere Pro/After Effects) or Canva.
- Awareness of social trends and formats, applying them appropriately to the brand
- Excellent project management skills to balance long-lead print brochure deadlines with quick-turnaround assets
- Drivers licence to travel to occasional shoot locations
- Proactive, creative mindset and team player
What we offer:
- Competitive salary package up to £28,000 (pro-rata)
- Opportunity to make a significant impact in a growing ecommerce business
- Potential for flexible working days to suit your needs
- Relaxed work environment
- Cycle to work scheme, tech discount and employee wellbeing programmes
- Company discount
- Nest Pension
Please send your CV along with links to your portfolio, social channels or examples of content you’ve created. We’re particularly interested in seeing video and content that demonstrates your eye for composition, marketing storytelling, and brand aesthetic.
Job Type: Part-time
Pay: Up to £28,000.00 per year
Benefits:
- Casual dress
- Company pension
- Cycle to work scheme
- Employee discount
- Free parking
- Health & wellbeing programme
- Transport links
Ability to commute/relocate:
- Cheltenham GL51 8PL: reliably commute or plan to relocate before starting work (preferred)
Experience:
- Content creation: 1 year (preferred)
Work authorisation:
- United Kingdom (required)
Work Location: Hybrid remote in Cheltenham GL51 8PL