Marketing Coordinator

Join Destination NSW, the champion and voice for the visitor economy within the NSW Government
Clerk Grade 5/6 position with a salary range $99,938 - $110,271 per annum plus superannuation
Ongoing role located in The Rocks, Sydney

About the role

The Marketing Coordinator supports the delivery of campaigns that showcase Sydney and NSW as leading tourism destinations. Working within the Marketing Strategy & Campaigns team, you will help coordinate a range of destination marketing activities across multiple channels, ensuring campaigns are delivered on time, within budget and in line with approved objectives and NSW Government advertising requirements. The role plays an important part in supporting the smooth day-to-day delivery of campaigns that promote the state to local and interstate audiences.

This role is suited to someone who enjoys working in a fast-paced team environment and has strong organisation and coordination skills. You will provide administrative and project support across campaign planning and delivery, including maintaining campaign schedules, coordinating approvals, preparing presentations and reports, and managing marketing assets and records. You will also contribute to improving processes and maintaining consistent ways of working across the Division, while supporting collaboration with internal teams and external partners.

About Destination NSW

Destination NSW is the champion and voice for the visitor economy within the NSW Government. Spearheading a whole-of-government approach to visitor economy growth, Destination NSW influences and shapes the visitor economy through strategic research, policy and thought leadership, stakeholder engagement and consultation, commercial partnerships and investment in visitor experiences, business support, marketing and events. Destination NSW is also the major investor in Business Events Sydney (BESydney) for the purpose of securing more international and domestic conventions, incentive travel reward programs, corporate events and exhibitions.

See destinationnsw.com.au for further details.

About You

You have experience supporting the delivery of marketing campaigns across a range of media and promotional channels, including print, TV, digital and social media. You are comfortable working in a fast-paced environment and can manage competing priorities while maintaining strong attention to detail and meeting tight deadlines. You will bring experience coordinating campaign activity, preparing marketing content and creative assets, tracking approvals and maintaining accurate documentation and records in line with established processes and governance requirements.

You are organised, proactive and confident providing day-to-day coordination and administrative support across a busy marketing team. With strong communication and relationship management skills, you can work effectively with internal stakeholders, agencies and external partners. Experience in consumer brand, travel or tourism marketing will be highly regarded. You will also prepare reports and presentations, maintaining campaign calendars and marketing asset libraries.

To learn more about the role, please

How to Apply

Your application must include:

an up-to-date resume (maximum 5 pages)
and a cover letter (maximum 1 page) that details your capabilities and experience in relation to the above role.

Applications must be submitted via our recruitment portal; applications will not be accepted by email.

Closing Date: Thursday 11 June 2026 [10.00AM]

Contact: For any questions related to the role please contact Rhiannon Goodstate, Associate Director Strategy & Campaigns via rhiannon.goodstate@dnsw.com.au.

For any questions about the recruitment process or to discuss reasonable adjustments please contact Sally McRae, Talent Acquisition Partner via recruitment@dciths.nsw.gov.au.

Working at the Department of Creative Industries, Tourism, Hospitality and Sport

At the Department of Creative Industries, Tourism, Hospitality and Sport we bring vibrancy to NSW by growing our creative industries and workforces, driving strong visitor and night-time economies, ensuring a responsible hospitality sector, and putting arts, culture and sport at the heart of our communities.

Together we:

Create social and economic opportunities for the state
Support the creation of jobs across the creative, visitor and night-time economies
Prioritise First Nations artists, stories and culture
Ensure arts, culture and sport are at the heart of every community to be enjoyed and accessed by all
Drive visitation through events, campaigns and visitor experience development
Activate our night-time and creative economies to unlock unique precincts and community spaces
Deliver a vibrant and responsible hospitality, liquor, racing and gaming environment
Support NSW’s key Cultural Institutions to ensure access for all, enable community experiences and education and preserve the state’s diverse cultural assets and history.

We believe diversity across our department allows us to be a true reflection of NSW citizens. We are a respectful workplace committed to diversity, equity, and inclusion. If you do require an adjustment during the recruitment process, please notify us on your application form.

A talent pool may be created from this recruitment action for ongoing and temporary roles for this role or similar roles that may become available over the next 18 months.

Marketing Coordinator

Marketing Coordinator

About NSW Government