Marketing Coordinator (English) – Immigration

Role Overview

We are seeking a proactive, detail-oriented Administrative Assistant to join our Richmond office.

This role combines general administrative support and customer services — ideal for someone who enjoys organization, communication, and being the first point of contact for clients and visitors.

The successful candidate will be bilingual in English and play a key role in maintaining smooth office operations and client communications.

Key Responsibilities:

1. Sales & Lead Generation Support

· Support the sales team by coordinating marketing campaigns that generate qualified leads for immigration and education services.

· Track and manage incoming leads from digital platforms, events, and referral channels.

· Maintain and update CRM systems with marketing and client interaction data.

· Assist with preparing marketing materials and presentations for sales consultations and information sessions.

2. Digital Marketing & Social Media

· Coordinate content publishing across digital platforms such as LinkedIn, Instagram, WeChat, Xiaohongshu, and company websites.

· Assist in creating and scheduling marketing content including posts, short videos, and promotional materials.

· Monitor engagement, respond to inquiries, and forward qualified prospects to the sales team.

· Support paid advertising campaigns and analyze performance metrics.

3. Marketing Campaign Coordination

· Assist in planning and executing marketing campaigns, webinars, and information sessions for prospective clients.

· Coordinate campaign timelines, materials, and communication between marketing and sales teams.

· Monitor campaign performance and prepare basic reports on lead conversion and engagement.

4. Market Research & Reporting

· Conduct market research on immigration trends, competitor activities, and target client segments.

· Track marketing KPIs including lead sources, conversion rates, and campaign performance.

· Provide periodic reports to support marketing strategy and sales planning.

5. Marketing Materials & Brand Support

· Coordinate the preparation of marketing materials such as brochures, presentations, and promotional content.

· Ensure marketing communications follow company brand guidelines.

· Assist with updating website content and promotional messaging.

6. Event & Partnership Coordination

· Assist with organizing seminars, webinars, and marketing events targeting prospective immigration clients.

· Coordinate logistics, promotional materials, and follow-up communication with participants.

· Support partnership marketing with educational institutions and referral partners.

Qualifications:

· Fluency in English — spoken and written.

· Bilingual – English & Mandarin

· Must be legally eligible to work in Canada (Citizen, Permanent Resident, or valid Work Permit).

· Minimum 2 years of administrative or office support experience, including reception duties.

· Strong organizational and multitasking skills, with attention to detail.

· Excellent communication and customer service skills.

· Proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint).

· Professional appearance and attitude with a focus on teamwork and confidentiality.

· Bilingual in Pilipino is an asset.

Additional Requirement

As part of our pre-employment process, all successful candidates will be required to complete a Criminal Record Check prior to final confirmation of employment.
Please note that the cost of the Criminal Record Check is the responsibility of the successful candidate.

How to Apply:

Please submit your resume and cover letter (in English) highlighting your relevant experience and bilingual skills to hrmanager@canadashaws.com.

Include your legal work status in Canada in the application.

We thank all applicants for their interest; only those selected for an interview will be contacted.

Pay: From $23.00 per hour

Work Location: In person