Marketing Coordinator - Willowshore Group

Location: Watford, Ontario (Hybrid)

Job Type: Full-Time, One-Year Contract (with the possibility of transitioning to permanent full-time)

Compensation: $25.00 to $27.50 per hour (based on experience)

Expected Start Date: Approximately Monday, July 6, 2026

About Willowshore Group

Willowshore Group is the parent organization of two distinct wedding venues—Crescent Hill Acres and Fallowfield Estate—and an event rental company, Lakeshore Rentals. We are in the business of creating unforgettable moments. Nestled in the beautiful Ontario countryside, our expanding portfolio offers premium event and wedding experiences. From historic rustic charm to modern open-air elegance, we provide couples and event planners with everything they need to celebrate seamlessly.

• Crescent Hill Acres: A picturesque barn venue set on 25 acres that blends rustic charm with modern elegance. Built in 1923 and beautifully renovated, it hosts events for up to 150 guests, offering a beautiful backdrop and on-site accommodations.
• Fallowfield Estate: Our newest 2026 venue, featuring a stunning event tent set on 26 sprawling acres with walking trails and incredible views. Accommodating up to 200 guests, it provides a highly elegant rural setting.
• Lakeshore Rentals: Our dedicated event rental company, providing curated décor and essentials to complete any vision.

The Role

As our footprint grows, we are looking for a dynamic Marketing Coordinator to serve as the digital voice for our entire umbrella of brands.

We are seeking a highly versatile marketer who can effortlessly bounce between different brand voices while maintaining a cohesive standard of excellence. You will help architect our digital presence, taking responsibility for driving venue tours, rental inquiries, and brand awareness.

If you have a sharp eye for visual storytelling on TikTok and Instagram, the technical agility to design and manage Webflow sites, and the analytical mind to run high-converting Google Ads, we want you on our team.

Core Responsibilities

Web Design & Management (Webflow)

• Act as the primary webmaster for lakeshorerentals.ca, crescenthillacres.com, and fallowfieldestate.ca.
• Design and fluidly update landing pages to support seasonal promotions, new venue launches, and expanded rental inventories.
• Ensure all websites are optimized for mobile, user experience (UX), and high conversion rates.

Search Engine Marketing (Google Ads & SEO)

• Develop, execute, and monitor localized Google Ads campaigns targeting newly engaged couples and event planners in Sarnia, Strathroy, and the broader Lambton County/Ontario region.
• Manage Google Search strategies (SEO) to ensure our venues rank highly for competitive keywords like "Ontario barn wedding venues" or "Strathroy tent weddings."
• Analyze search traffic and ad performance, adjusting bids, keywords, and copy to maximize Return on Ad Spend (ROAS).

Social Media & Content Creation

• Manage and grow the overarching social media presence across Meta (Facebook & Instagram) and TikTok for all our brands.
• Capture and curate high-quality visual content (photos and short-form video/Reels) that highlights golden hour magic, pristine venue setups, and curated décor from Lakeshore Rentals.
• Develop a cohesive social media calendar that distinctively balances the rustic warmth of Crescent Hill Acres with the modern, refined nature of Fallowfield Estate.
• Engage with our digital community, responding to inquiries and collaborating with local vendors, photographers, and newlywed couples for user-generated content.

Qualifications & Skills

• Web Experience: Proven proficiency with the Webflow platform and website management (ability to build, update, and manage CMS collections independently).
• Paid Media & Search: Strong understanding and hands-on experience managing Google Ads and Google Search/SEO best practices.
• Social Media Mastery: Deep understanding of current trends, algorithms, and content strategies on TikTok, Instagram, and Facebook.
• Creative Chops: Proven experience with graphic design and a strong eye for aesthetics, photography, and video editing. Experience with Canva or Adobe Creative Suite is highly preferred.
• Organization: Exceptional ability to manage multiple distinct brands simultaneously without dropping the ball on the details.
• Industry Passion: An affinity for the wedding, events, and hospitality industry.
• Asset: Experience with copywriting and writing blogs will be considered a strong asset.

Job Requirements

• Transportation: A valid driver’s license and your own reliable transportation. Please note that our venues and offices are rural and not accessible via public transportation.
• Hybrid Schedule: Remote work is available; however, weekly in-office time in Watford is expected every Monday and Wednesday.

How to Apply

Please apply through Indeed or submit your resume and a cover letter detailing your relevant experience and why you are interested in joining the team at Willowshore Group.

• Format: Please submit your resume and cover letter together in a PDF format.
• Email: hr@willowshoregroup.ca
• Subject Line: Marketing Coordinator
• Please, no phone calls.

Deadline to Apply: Monday, June 15, 2026, at 5:00 PM EST

Expected Start Date: Monday July 6, 2026.

We thank all applicants for their interest; however, only those candidates selected for an interview will be contacted. Please inform us if you require any accommodations during the recruitment process.

Pay: $25.00-$27.50 per hour

Work Location: Hybrid remote in Watford, ON