Marketing Coordinator

The Marketing Consultant is responsible for developing and implementing marketing strategies that enhance brand awareness, generate leads, increase client acquisition, and support business growth. The role requires a proactive individual who can manage marketing campaigns, digital platforms, client engagement initiatives, and internal activations.

Minimum Requirements

• Diploma or Degree in Marketing, Communications, Business Management, or related field.
• Minimum 2 years' experience in a marketing role.
• Experience in professional services marketing is advantageous.
• Strong understanding of digital marketing and social media platforms.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office and marketing tools.
• Valid driver's licence.

Key ResponsibilitiesMarketing Strategy

• Develop and implement the firm's marketing strategy.
• Identify opportunities to increase brand awareness and market presence.
• Conduct market research and competitor analysis.
• Monitor marketing trends and recommend new initiatives.

Brand Management

• Maintain and enhance the firm's brand identity.
• Handle all PR and events
• Ensure consistent branding across all marketing materials.
• Manage the development of brochures, presentations, proposals, and promotional material.
• Oversee corporate communications and brand messaging.

Digital Marketing

• Manage the firm's website and online presence.
• Create and publish content across social media platforms.
• Implement email marketing campaigns.
• Monitor website and social media performance metrics.
• Manage digital advertising campaigns where applicable.

Business Development Support

• Assist with lead generation initiatives.
• Coordinate networking events, seminars, webinars, and client engagement activities.
• Identify opportunities to promote the firm's services.

Content Creation

• Develop marketing content including articles, newsletters, case studies, and promotional materials.
• Coordinate the production of internal and external communications.
• Ensure content aligns with the firm's strategic objectives and brand standards.

Reporting and Analysis

• Track and report on marketing campaign performance.
• Measure return on investment (ROI) of marketing initiatives.
• Prepare monthly marketing reports and recommendations.
• Maintain accurate marketing records and databases.

Competencies

• Strong communication and interpersonal skills.
• Creative thinking and problem-solving ability.
• Business development and networking skills.
• Project management and organisational abilities.
• Attention to detail.
• Ability to work independently and meet deadlines.
• Commercial awareness and customer focus.
• Professional presentation and conduct.

Pay: From R15 000,00 per month

Work Location: In person