Marketing Executive
About Us:
Beginning in 1878, making beehives, nearly 150 years on, we're the UK's longest serving garden buildings manufacturer and we've never stopped making things ourselves. From our factory here in the UK come the sheds, log cabins, summerhouses and garden play that our customers treasure for years.
We're now entering the most ambitious chapter in our storied history. We've broadened our range as more people look to make something special of the space outside their back door, and we're investing in the growth to match. To get there, we're building a team of best in class people, those who bring vision, raise the standard, and want to help shape what we become next.
The Role:
This is a hands on, varied role at the heart of our marketing and e-commerce operation. You will keep our two websites fresh, accurate and converting, produce the creative that powers our campaigns, run our business to business communications, and help deliver the projects that move our online performance forward. You will also explore how AI can sharpen the way we work from content and creative to site optimisation and help us integrate the best of it into our day-to-day.
It suits someone who enjoys variety and ownership equally comfortable building a landing page, writing a customer email, producing a campaign asset and spotting why a page is not converting. You will work closely with our specialist partners in SEO, Paid Media, CRM and development, and you will be the person who keeps the day-to-day running smoothly while helping push standards higher.
What you’ll bring;
Essential
- Solid experience in a digital marketing or e-commerce role, ideally with a direct-to-consumer or retail brand.
- Hands-on experience managing website content through a CMS (e.g. Shopify or similar), without relying on developers.
- Confident creating marketing assets; banners, social and email graphics, landing page visuals using design tools.
- Strong copywriting, with an eye for accurate, on brand, audience appropriate messaging.
- Experience building and sending email campaigns, including audience segmentation and QA.
- Comfortable with web analytics and using data to improve pages and conversion.
- Highly organised, able to juggle competing requests and prioritise calmly under pressure.
- A self starter who takes ownership and gets things done with minimal supervision.
Desirable
- Familiarity with a modern e-commerce and marketing stack (CMS, email, analytics, paid media).
- Awareness of SEO and conversion-rate optimisation principles.
- Experience managing more than one brand or website.
- Basic HTML or front end confidence.
If you're a driven individual who wants to be part of a business on an ambitious growth journey, this role offers real opportunity to develop and progress as we do. Apply now!
This role is full time - 38.75 hours per week
Monday - Friday 8:30am-5pm
Mercia Garden Products Ltd is committed to promoting equal opportunities in employment. You and any job applicants will receive equal treatment regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation ("Protected Characteristics").
*Please note due to high volume of applicants, it may not always be possible to respond to each person. If you do not hear from us within 4 weeks of applying, please assume to be unsuccessful.*
Pay: £30,000.00-£35,000.00 per year
Benefits:
- Casual dress
- Employee discount
- Flexitime
- Health & wellbeing programme
- On-site parking
Ability to commute/relocate:
- Newark-on-Trent NG23 6QN: reliably commute or plan to relocate before starting work (preferred)
Application question(s):
- Do you have experience with Shopify?
- Do you have experience of AI Integration?
Experience:
- D2C/Retail Marketing : 3 years (preferred)
Work Location: In person