Marketing Executive

Overview
We are seeking a dynamic and results-driven Marketing Executive to join our team. The ideal candidate will possess strong management, communication, and organisational skills, with a keen understanding of digital marketing strategies. This role offers an exciting opportunity to develop innovative marketing campaigns, optimise online presence, and contribute to the growth of our brand across multiple channels. The successful applicant will be responsible for managing projects, analysing market trends, and creating compelling content to engage our target audience.

Responsibilities

• Develop and implement comprehensive marketing strategies aligned with company objectives.
• Manage digital marketing campaigns including SEO optimisation, Google Ads, email marketing, and social media management.
• Oversee content creation using Adobe Photoshop and copywriting skills to produce engaging materials for various platforms.
• Maintain and update the company website using WordPress, ensuring content is current and optimised for search engines.
• Analyse campaign performance through Google Analytics and other tools; prepare detailed reports to inform future strategies.
• Coordinate with cross-functional teams to ensure cohesive branding and messaging across all channels.
• Lead project management efforts, ensuring timely delivery of marketing initiatives within budget constraints.
• Manage B2B marketing activities, fostering relationships with partners and clients through targeted outreach programmes.
• Organise promotional events and campaigns, leveraging social media platforms to maximise reach and engagement.
• Utilise Microsoft Office Suite (Excel, PowerPoint) for data analysis, presentation creation, and reporting purposes.
• Monitor industry trends and competitor activities to identify new opportunities for growth.

Experience

• Proven experience in management roles within a marketing environment.
• Strong knowledge of SEO techniques and digital advertising platforms such as Google Ads.
• Proficiency in Adobe Photoshop, WordPress, Google Analytics, and email marketing tools.
• Demonstrable skills in project management, organisation, and time management.
• Excellent communication skills in English, both written and verbal.
• Experience with social media management tools and B2B marketing strategies.
• Ability to analyse data effectively to inform decision-making processes.
• Familiarity with Microsoft Office applications including Excel, PowerPoint, and other IT tools.
• Leadership qualities with the ability to manage multiple projects simultaneously whilst maintaining attention to detail. This role provides an excellent platform for a motivated individual eager to advance their career within a dynamic organisation committed to innovation and excellence in marketing practices.
• Proficiency in Google Workspace
• Experience managing company social media channels
• Ability to create engaging content, including video production

Desirable:

• Experience using Mailchimp, Hootsuite, or similar marketing and scheduling platforms
• Familiarity with Illustrator, Photoshop, and Canva
• Japanese language skills

Pay: £27,000.00-£30,000.00 per year

Benefits:

• Casual dress
• Company events
• Company pension
• Employee discount
• Sick pay

Application question(s):

• Do you have the right to work in the UK
• Japanese language

Experience:

• Social media marketing: 1 year (preferred)

Work Location: In person