Marketing Executive
A Marketing Manager Engineer bridges engineering and marketing teams to translate complex technical features into market-driven value propositions. Key responsibilities include creating technical content, developing marketing strategies, facilitating product launches, and providing sales support for technical products. They require a blend of engineering knowledge and marketing expertise.
Key Responsibilities
· Technical Content & Communication: Translate complex engineering concepts into marketing materials, such as white papers, datasheets, and technical documentation.
· Market Analysis & Strategy: Conduct market research, analyze competitor activities, and develop marketing plans to identify new opportunities.
· Product Positioning: Collaborate with R&D and product management to define product value propositions, pricing strategies, and branding.
· Sales & Customer Support: Provide technical pre-sales support, conduct product demonstrations, and assist customers in interpreting technical specifications.
· Team Collaboration: Bridge the gap between engineering, sales, and marketing departments to ensure product features align with market needs.
Required Qualifications and Skills
· Education: A bachelor’s degree in Engineering, Computer Science, or a related technical field.
· Experience: 5+Yrs Proven experience in marketing, product management, or a technical sales role.
· Technical Knowledge: Deep understanding of the company's product line and industry standards.
· Skills: Strong communication skills (written and verbal), ability to analyze data, and project management skills.
Job Types: Full-time, Permanent
Pay: From ₹40,000.00 per month
Benefits:
- Provident Fund
Work Location: In person