Retail Wine Sales & Social Media Content Creator

About The Pourium

At The Pourium, we believe wine is about more than what's in the bottle. It's about discovery, connection, conversation, and helping people find their perfect pour. We're looking for someone who loves wine, loves people, and loves sharing experiences both in person and online.

Position Overview

We're looking for a dynamic, outgoing team member who can confidently sell wine, create memorable customer experiences, and help tell The Pourium story through social media content.

This role is ideal for someone who enjoys talking to people just as much as they enjoy being behind a camera capturing great moments.

What You'll DoWine Sales & Customer Experience

• Welcome customers and create a warm, engaging shopping experience.
• Help customers discover wines they may not normally choose.
• Recommend wines based on taste preferences, occasions, and budgets.
• Educate customers about wine regions, varietals, and food pairings.
• Build relationships with regular customers and create loyal fans of The Pourium.
• Assist with merchandising, displays, restocking, and maintaining store presentation.
• Support in-store tastings, events, and special promotions.

Social Media & Content Creation

• Capture Instagram Stories, Reels, photos, and behind-the-scenes content.
• Film wine tastings, events, product features, and team moments.
• Take high-quality photos of products, displays, customers (with permission), and events.
• Help identify trends and content opportunities.
• Create engaging, authentic content that reflects The Pourium brand.
• Assist with posting content and engaging with our online community.
• Work alongside our team to bring creative ideas to life.

We're Looking For Someone Who:

• Has a genuine passion for wine (formal wine education is a bonus but not required).
• Loves talking to people and building relationships.
• Is comfortable recommending products and making sales.
• Enjoys helping customers step outside their wine comfort zone.
• Has a strong understanding of Instagram, Facebook, and social media trends.
• Can confidently use a smartphone to film videos and take photos.
• Has a creative eye for storytelling and content creation.
• Is proactive, energetic, and takes initiative.
• Is comfortable appearing in social media content when needed.
• Enjoys working evenings and weekends, particularly during events and tastings.

Bonus Points If You Have:

• Wine certifications such as WSET or equivalent.
• Experience working in retail, hospitality, restaurants, or the wine industry.
• A personal interest in social media, photography, or videography.
• Experience creating Reels or short-form video content.

If you're passionate about wine, love connecting with people, and enjoy creating content that tells a story, we'd love to meet you.

Application question(s):

• Do you like Wine?
• Do you have wine experience?
• How many years of social media do you have?

Work Location: In person