SALES & INTEGRATED MARKETING EXECUTIVE

WORKPEDIA JOB ALERT

Job Title: Sales & Integrated Marketing Executive

Location: Egbeda, Alimosho, Lagos
Work Mode: Hybrid (Remote, Office, Client Meetings & Field Activities)
Employment Type: Full-Time

Compensation

• Base Salary: ₦100,000 Monthly
• Performance Bonus: Up to ₦50,000 Monthly (Based on Targets)
• Sales Commission: Earn commission on every closed deal or project

Total earning potential increases significantly with performance.

Job Summary

Our client, a dynamic and innovative ICT company, is seeking a results-driven Sales & Integrated Marketing Executive to drive business growth through a combination of sales, business development, and integrated marketing initiatives.

The ideal candidate will be responsible for generating leads, acquiring new clients, managing marketing campaigns across digital and traditional channels, and building strong customer relationships that increase revenue and brand visibility. This role requires a highly motivated individual who can balance strategic thinking with hands-on execution.

Key ResponsibilitiesSales & Business Development

• Identify, prospect, and engage potential clients for the company's products and services.
• Generate qualified leads through digital marketing, referrals, networking, cold calling, and direct outreach.
• Conduct sales presentations, product demonstrations, and client meetings.
• Prepare quotations, proposals, and service agreements.
• Manage and maintain an active sales pipeline.
• Follow up on leads and opportunities to maximize conversion rates.
• Negotiate pricing, terms, and contracts with prospective clients.
• Close sales and achieve agreed revenue targets.
• Build and maintain long-term client relationships.
• Develop strategic partnerships that contribute to business growth.
• Maintain accurate records of customer interactions and sales activities using CRM systems.

Integrated Marketing (Digital & Traditional)

• Develop and execute integrated marketing campaigns across online and offline channels.
• Manage and grow the company's social media presence.
• Create engaging marketing content for websites, blogs, newsletters, press releases, and promotional materials.
• Support SEO, email marketing, and paid advertising campaigns.
• Conduct market research and identify customer needs, trends, and business opportunities.
• Monitor competitors and provide actionable market intelligence.
• Coordinate the production of offline marketing materials including flyers, brochures, banners, and branded items.
• Organize and support exhibitions, trade fairs, networking events, and promotional activities.
• Collaborate with internal teams to strengthen brand awareness and customer engagement.

Reporting & Performance Analysis

• Track, monitor, and analyze marketing campaign performance.
• Measure and report on sales performance metrics and KPIs.
• Prepare weekly and monthly reports on business development and marketing activities.
• Monitor lead generation, conversion rates, revenue performance, customer retention, and ROI.
• Recommend strategies to improve campaign effectiveness and sales outcomes.

Requirements

• Bachelor's Degree or HND in Marketing, Business Administration, Mass Communication, Economics, or a related field.
• Minimum of 2 years experience in Sales, Business Development, Marketing, or a similar role.
• Experience in both digital and traditional marketing is highly desirable.
• Proven ability to generate leads and close business deals.
• Strong understanding of customer acquisition and relationship management.
• Ability to work independently and manage multiple projects simultaneously.
• Candidates should preferably reside within or around the Egbeda/Alimosho axis for ease of operations and client engagement.

Technical Skills

• CRM tools such as HubSpot, Zoho CRM, Salesforce, or similar platforms.
• Google Analytics and other web analytics tools.
• Email marketing platforms such as Mailchimp.
• Social media management and advertising tools.
• Microsoft Office Suite and Google Workspace.
• Canva and basic graphic design/content creation tools.

Skills & Competencies

• Strong sales, negotiation, and business development skills.
• Excellent verbal and written communication skills.
• Presentation and client relationship management skills.
• Content creation and copywriting abilities.
• Analytical and problem-solving capabilities.
• Strong organizational and time management skills.
• Creativity, adaptability, and initiative.
• Ability to work collaboratively and independently.
• Results-oriented mindset with a strong focus on achieving targets.

Key Performance Indicators (KPIs)

• Monthly sales revenue generated.
• Number of new clients acquired.
• Lead generation volume and conversion rate.
• Proposal-to-close ratio.
• Customer retention and satisfaction rates.
• Marketing campaign reach, engagement, and ROI.
• Growth in brand visibility and market presence.
• Successful execution of sales and marketing initiatives.

Benefits

• Opportunity to work in a dynamic and innovative ICT company.
• Exposure to both sales and integrated marketing functions.
• Hybrid work flexibility.
• Attractive performance-based incentives.
• Professional development and career growth opportunities.
• Hands-on industry experience and business exposure.
• Opportunity to contribute directly to organizational growth and expansion.

Application Method

Interested and qualified candidates should send their CV via WhatsApp to:09167857915

Pay: ₦90,000.00 - ₦100,000.00 per month

Work Location: In person