Senior Digital Marketing Manager

About the Role:

At Kalkan Creative Digital Group, we help brands grow through innovative marketing strategies, data-driven campaigns, and compelling digital experiences. We are looking for a Senior Digital Marketing Manager who can lead our marketing initiatives and drive measurable business growth. You will oversee multi-channel campaigns, optimize marketing performance, and guide a talented team in delivering exceptional results.

Why Work With Us?

The Environment
Our Paisley office offers a collaborative and creative atmosphere where new ideas are encouraged and achievements are recognized.

Strategic Influence
You will play a key role in shaping marketing strategy and contributing directly to company growth.

Modern Tools
We utilize leading marketing platforms, analytics tools, and automation technologies to maximize campaign success.

Growth
We support continuous learning through professional development and industry training opportunities.

Key Responsibilities:

Campaign Leadership
Develop and execute digital marketing strategies across multiple channels.

Performance Management
Monitor KPIs, analyze campaign results, and optimize performance based on data insights.

Team Leadership
Mentor marketing specialists and coordinate cross-functional collaboration.

Budget Management
Manage campaign budgets and ensure effective allocation of marketing resources.

Stakeholder Engagement
Present marketing strategies, results, and recommendations to senior leadership.

What We Are Looking For?

Experience
6+ years of digital marketing experience, including leadership responsibility.

Expertise
Strong knowledge of SEO, PPC, content marketing, email marketing, and analytics.

Communication
Excellent presentation, reporting, and stakeholder management skills.

Analytical Skills
Ability to translate data into actionable marketing strategies.

Mindset
Results-driven, creative, and strategic. You know how to balance brand growth with measurable business outcomes.

Pay: £52,000.00-£75,000.00 per year

Work Location: In person