Senior Marketing Executive

The Head Office is based on-site, within The Pembroke and represents the department responsible for leading and supporting with administration of the club's daily duties.

ROLE OVERVIEW

To further elevate and enhance our operations, we are seeking an accomplished Senior Marketing Executive to contribute and deliver on the club’s success, providing exceptional experiences for our members.

The Senior Marketing Executive will support the day-to-day execution of the club’s marketing activity, helping to maintain and elevate the club’s luxury brand presence across member communications, partnerships, events and digital channels. This role is highly collaborative and suited to a creative, organised and brand-conscious marketeer with a strong background in luxury hospitality, lifestyle or premium consumer brands.

The ideal candidate will be a strong copywriter with a sharp eye for detail, an instinctive understanding of tone of voice and the ability to create polished, engaging content tailored to a high-net-worth audience.

RESPONSIBILITIES

• Collaborate with senior management to develop and implement an annual marketing strategy aligned with the club’s goals and brand positioning.

• Identify and target potential member demographics through digital and offline channels.

• Work with the events team to promote special events, member-exclusive activities and partnerships, ensuring they are well-publicised and aligned with the club’s brand.

• Develop engaging and informative newsletters that highlight club activities, new offerings and events.

• Monitor competitors and industry trends to identify new opportunities for engagement or marketing approaches.

• Maintain and uphold brand guidelines across all member-facing communications and marketing initiatives, ensuring a consistently polished and sophisticated brand presence.

• Support day-to-day social media coordination with agency partners, contributing to content direction and campaign planning.

• Assist in the development and execution of creative content shoots, including photography and videography, supporting concept development, styling, shot lists and on-site coordination to ensure all content reflects the club’s luxury positioning.

• Create and oversee marketing collateral across both digital and print platforms, including invitations, brochures, presentations, signage, menus and membership materials, ensuring a consistently refined visual identity.

REQUIREMENTS

• 2 - 4 years’ experience in a marketing role, preferably within luxury hospitality, lifestyle, fashion, private members’ clubs or premium consumer brands.

• Exceptional copywriting and communication skills, with the ability to create refined, engaging and on-brand content.

• Strong understanding of luxury branding, visual identity and customer acquisition, with an eye for high-quality creative across photography, videography and design.

• Experience managing multiple projects simultaneously, including coordinating with cross-functional teams, agencies and external partners.

• Familiarity with social media, digital marketing and content planning within a luxury or lifestyle environment.

• Highly organised, detail-oriented and proactive, with the ability to work both independently and collaboratively in a fast-paced environment.

• A creative and culturally aware mindset, with a passion for luxury hospitality, exceptional experiences and premium brand storytelling.

• Experience with design software desirable but not essential

WHAT WE OFFER

• Best-in-class salary

• Family meal on shift

• Industry-leading Learning & Development opportunities

• Pension scheme – including employer contributions.

• Annual staff award ceremony and party

• More benefits to be set up as we open