Senior Marketing Executive (Remote)

Senior Marketing Executive (Remote – Malaysia Based)

- Working Arrangement: Fully remote (Malaysia-based)

- Working hours: Monday to Friday, 9:00 AM – 6:00 PM

- Occasional after-hours support may be required during major campaign launches (advance notice will be given)

Join our client and become part of a dynamic team driving digital marketing initiatives across the automotive and financial services industries. This role supports the Singapore Business Development team in planning, executing, and optimising digital media campaigns across multiple platforms, while contributing to the development of effective customer journeys for products such as car insurance, credit cards, and related financial services.

Key Responsibilities

- Plan, build, and manage end-to-end digital marketing campaigns and media strategies

- Execute, monitor, and optimise advertising campaigns across platforms including:

1) Meta (Facebook & Instagram Ads)

2) Google Ads (Search, Display, YouTube, etc.)

3) TikTok Ads

4) Support customer journey mapping, audience targeting, budget allocation, and campaign funnel planning

5) Analyse campaign performance and provide actionable insights and optimisation recommendations

6) Prepare performance reports, dashboards, and campaign analytics presentations

7) Collaborate with internal stakeholders, designers, and external vendors to ensure smooth campaign execution

8) Support lead generation and performance marketing initiatives for automotive and financial service clients

9) Stay updated on digital marketing trends, platform updates, and consumer behaviour insights

10) Contribute creative ideas and marketing strategies based on data-driven insights

11) Ensure timely monitoring, troubleshooting, and execution of campaigns in a fast-paced environment

Requirements

- Diploma or Degree in Marketing, Business, Communications, or a related field

- 2–4 years of experience in digital marketing, performance marketing, or media buying

- Strong understanding of:

Meta Ads Manager

Google Ads

TikTok Ads

Google Analytics

- Analytical mindset with strong problem-solving skills

- Independent, proactive, and comfortable working in a remote environment

- Strong communication, coordination, and stakeholder management skills

- Detail-oriented with excellent time management and ability to handle multiple campaigns

Preferred Skills

- Basic knowledge of Canva, Adobe Photoshop, or Adobe Illustrator

- Experience in lead generation campaigns

- Familiarity with CRM systems or customer journey planning

- Interest in automotive industry is an added advantage

Pay: RM5,000.00 - RM7,000.00 per month

Benefits:

• Health insurance
• Work from home

Education:

• Diploma/Advanced Diploma (Required)

Experience:

• Digital marketing: 2 years (Required)
• Social media management: 2 years (Required)

Work Location: In person