Senior Social Media & Growth Executive

About Us

Lucky Mall is an entertainment-driven e-commerce platform focusing on group-buying experiences, mystery boxes, livestream commerce, and engaging online campaigns. We are looking for a creative, trend-sensitive, and growth-driven individual to join our team.

Qualifications & Experience

Must Have:

• Diploma/Bachelor’s Degree in Marketing, Mass Communication, Advertising, Media, or related fields
• Strong understanding of social media platforms (TikTok, Instagram, Facebook, 小红书/XiaoHongShu, Lemon8)
• Strong understanding of short video trends and social media culture
• Familiar with TikTok, Facebook, Instagram, and social media platform operations
• Basic skills in copywriting, content planning, and social media publishing
• Basic knowledge of TikTok Ads or Meta Ads is preferred
• Creative mindset with strong attention to detail and good content instinct
• Able to work in a fast-paced startup environment
• Good communication and teamwork skills
• English and Chinese proficiency preferred

Good to Have:

• Basic video shooting/editing skills (e.g. CapCut)
• Experience working with KOL/KOC or handling influencer marketing
• Experience in TikTok content operations or livestream e-commerce
• Familiar with TikTok Ads or Meta Ads
• Community management or viral content creation experience

Key Responsibilities

• Manage and grow Lucky Mall’s social media accounts (TikTok, Facebook, Instagram, XiaoHongShu,Lemon8.)
• Plan daily and weekly content themes and posting schedules
• Create copywriting, scripts, and publish engaging content
• Monitor trending topics and viral content to increase reach and engagement
• Execute basic paid advertising campaigns (TikTok Ads / Meta Ads) and optimize performance
• Analyze video performance data and user engagement to improve content effectiveness
• Collaborate with video editors, on-camera talents, and design team to produce content
• Support livestream activities and online marketing campaigns
• Improve user interaction and community engagement to enhance user retention and loyalty

Additional Information

• Working Shift: Mon-Fri 8.30-5.30 PM
• Working Location: Suite 29.04-06, 29th Floor, Wisma Chuang, 34 Jalan Sultan Ismail, 50250 Kuala Lumpur, Malaysia

Pay: RM4,000.00 - RM5,000.00 per month

Experience:

• Digital marketing: 2 years (Preferred)

Language:

• Chinese (Preferred)

Work Location: In person