Social Media and Marketing Manager

Job Summary
We are seeking a dynamic and innovative Social Media and Marketing Manager to elevate our brand presence across digital platforms. In this role, you will craft compelling content, develop strategic marketing campaigns, and harness the power of social media to engage audiences, boost brand awareness, and drive business growth. Your expertise in digital marketing tools and creative design will be essential in creating impactful visuals and messaging that resonate with diverse audiences. Join us to lead our social media initiatives, foster meaningful relationships with followers, and shape our brand’s digital voice with energy and purpose.

Duties

• Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase engagement and follower growth.
• Create, curate, and manage high-quality content including graphics, videos, blog posts, and photography that align with brand identity and marketing goals.
• Utilize social listening tools to monitor online conversations, gather insights on audience preferences, and respond promptly to comments or inquiries to enhance relationship management.
• Manage paid advertising campaigns on Facebook Advertising and other platforms to maximize reach and ROI through targeted ads.
• Analyze web analytics using tools like Google Analytics and web analytics software to measure campaign performance, optimize content strategies, and report on key metrics.
• Produce visually appealing marketing materials to build our voice using graphic design.
• Conduct keyword research for SEO purposes to improve organic search visibility; implement best practices for social media marketing to enhance online presence.
• Oversee public relations initiatives by coordinating media outreach, press releases, and community engagement activities that strengthen brand reputation.
• Manage social media management tools to schedule posts efficiently while maintaining consistent brand messaging across channels.
• Stay updated on industry trends in digital marketing, e-commerce integration, video editing techniques, and social media innovations to keep our strategies fresh and competitive.

Experience

• Proven experience in social media management with a strong portfolio demonstrating successful campaigns across multiple platforms.
• Hands-on experience with content creation including graphic design, video editing, photography, and proofreading skills.
• Familiarity with digital marketing tools such as Google Analytics, for scheduling and analytics tracking.
• Knowledge of SEO best practices along with keyword research techniques to enhance organic search traffic.
• Experience managing paid advertising campaigns on Facebook Ads Manager or similar platforms with measurable results.
• Strong understanding of branding principles combined with excellent relationship management skills for engaging diverse audiences effectively.
• Ability to analyze data from web analytics tools to inform strategic decisions and optimize ongoing campaigns.

Join us as our Social Media and Marketing Manager if you’re passionate about storytelling through digital channels! Bring your creativity, strategic thinking, and enthusiasm for building vibrant online communities — all while shaping a compelling brand narrative that inspires action! Apply through Indeed or by emailing jobs@allpoolandspa.com with your resume and upload 1-2 graphics/videos that convey your style.

Pay: $25.00 - $30.00 per hour

Application Question(s):

• Since this position is part time, what days and times do you envision working to make this role be most productive that also works with your schedule?
• Please upload or message through Indeed with 1-2 graphics/videos that show your creativity and style.

Experience:

• Brand Social Media: 1 year (Preferred)

Ability to Commute:

• Kailua, HI 96734 (Required)

Work Location: In person