Social Media Content Manager - Jewellery/Fashion Industry

Location: Andheri East, SEEPZ, Mumbai
Experience: 3–6 Years
Job Type: Full-Time

Job Summary

We are looking for a creative and result-oriented Social Media Brand Manager to lead our brand presence across social media platforms. The ideal candidate should have experience in the Jewellery or Fashion industry and be passionate about branding, content creation, influencer marketing, and digital growth.

Key Responsibilities

• Develop and execute social media strategies to increase brand awareness and engagement.
• Manage social media platforms including Instagram, Facebook, Pinterest, LinkedIn, YouTube, and TikTok (if applicable).
• Plan and create content calendars, campaigns, reels, stories, and posts.
• Coordinate with photographers, videographers, designers, and content creators.
• Monitor social media trends and competitor activities.
• Collaborate with the marketing and e-commerce teams to promote products and campaigns.
• Manage influencer collaborations and brand partnerships.
• Track performance metrics and prepare monthly reports.
• Handle community management by responding to comments, messages, and customer queries.
• Ensure brand consistency across all digital channels.

Required Skills

• Strong knowledge of social media marketing and branding.
• Experience with Meta Business Suite, Instagram Analytics, and social media management tools.
• Excellent content planning and copywriting skills.
• Understanding of fashion, jewellery, luxury, and lifestyle trends.
• Basic knowledge of graphic design tools such as Canva, Photoshop, or Illustrator.
• Experience in influencer marketing and paid social campaigns.

Qualifications

• Bachelor's degree in Marketing, Communications, Fashion, or a related field.
• 3–6 years of experience in Social Media Management, preferably in Jewellery or Fashion brands.

Preferred Qualifications

• Experience working with luxury, jewellery, or fashion brands.
• Strong portfolio showcasing successful social media campaigns.
• Knowledge of photography, videography, and content production.

Pay: ₹400,000.00 - ₹700,000.00 per year

Benefits:

• Provident Fund

Work Location: In person