Social Media Executive

About Us

Sinowave Marketing is a fast-growing marketing agency based in London. We work with brands across fashion, beauty, eCommerce, medical, technology, and professional services, delivering social-first content and performance-driven campaigns across the UK and Europe.

About the Role

We are looking for a creative and passionate Social Media Executive to join the team. This role is ideal for someone who already thinks like a content creator — understands trends, shoots content, analyses performance, and knows how to optimise content based on data.
You will manage social media accounts end-to-end, from content ideation and shooting to posting, analysis, and reporting.

Key ResponsibilitiesContent Creation & Shooting

• Create and shoot short-form content for TikTok, Instagram Reels, and Stories.
• Participate in on-site shoots, events, and campaigns, capturing social-first and behind-the-scenes content.
• Translate trends into brand-appropriate content ideas.
• Assist with simple video editing, captions, hooks, and on-screen text.
• Ensure content follows platform trends, formats, and best practices.

Trend Awareness & Platform Knowledge

• Stay up to date with TikTok, Instagram, and broader social media trends.
• Identify trending sounds, formats, memes, and content styles relevant to different brands.
• Understand platform algorithms and how content performance can be optimised.

Account Management & Execution

• Manage day-to-day social media accounts across multiple clients.
• Prepare content calendars, posting schedules, and coordinate approvals.
• Work closely with internal creatives, editors, and clients to ensure smooth delivery.

Data Analysis & Reporting

• Monitor content performance (reach, engagement, watch time, saves, conversions).
• Read insights from TikTok, Instagram, and Meta dashboards.
• Prepare clear, visual performance reports with insights and optimisation suggestions.
• Use data to refine content direction and posting strategy.

Campaign & Influencer Support

• Support campaign execution, product launches, and offline events.
• Assist with influencer content tracking and reposting.
• Help optimise influencer and brand content for organic and paid amplification.

Requirements

• 1–3 years of experience in social media management, content creation, or digital marketing.
• Strong hands-on experience as a content creator or content-focused social media manager.
• Confident in filming short-form video content.
• Strong understanding of TikTok and Instagram trends and algorithms.
• Comfortable analysing performance data and turning insights into action.
• Well-organised, proactive, and able to manage multiple accounts.
• Excellent communication skills in English.

Nice to Have

• Experience working in a marketing or creative agency.
• Basic video editing skills (CapCut, Premiere Pro, Final Cut, etc.).
• Experience with influencer or UGC content.
• Familiarity with UK / European social media trends.
• Experience managing fashion, beauty, lifestyle, or medical brands.

What We Offer

• Hands-on involvement in real content shoots, campaigns, and events.
• Opportunity to work across diverse industries and markets.
• A creative, fast-paced, and international team environment.
• Clear growth path toward Senior Account Manager or Content Lead.
• Competitive salary based on experience.

Job Type: Full-time

Pay: From £26,500.00 per year

Benefits:

• Flexitime

Ability to commute/relocate:

• London E3: reliably commute or plan to relocate before starting work (required)

Application question(s):

• Which social media platforms have you personally managed? (Required)
• Please share ONE Instagram or TikTok account you have worked on. (Required)
• Which parts of content production have you personally handled? (Required)
• What tools have you used for video editing or content creation? (Required)
• What metrics do you regularly review when managing social media accounts? (Required)
• Please describe ONE insight you gained from social media data. (Required)
• Which paid social tasks have you handled? (Required)
• Which statement best describes your social media experience? (Required)
• Which European language are you fluent in? (Required)

Education:

• Bachelor's (required)

Experience:

• Instagram, Facebook and Tiktok management: 2 years (required)
• Paid Social: 2 years (preferred)

Licence/Certification:

• Visa to legally work in the UK (required)

Work Location: In person