Social Media Executive
About Us
Sinowave Marketing is a fast-growing marketing agency based in London. We work with brands across fashion, beauty, eCommerce, medical, technology, and professional services, delivering social-first content and performance-driven campaigns across the UK and Europe.
About the Role
We are looking for a creative and passionate Social Media Executive to join the team. This role is ideal for someone who already thinks like a content creator — understands trends, shoots content, analyses performance, and knows how to optimise content based on data.
You will manage social media accounts end-to-end, from content ideation and shooting to posting, analysis, and reporting.
Key ResponsibilitiesContent Creation & Shooting
- Create and shoot short-form content for TikTok, Instagram Reels, and Stories.
- Participate in on-site shoots, events, and campaigns, capturing social-first and behind-the-scenes content.
- Translate trends into brand-appropriate content ideas.
- Assist with simple video editing, captions, hooks, and on-screen text.
- Ensure content follows platform trends, formats, and best practices.
Trend Awareness & Platform Knowledge
- Stay up to date with TikTok, Instagram, and broader social media trends.
- Identify trending sounds, formats, memes, and content styles relevant to different brands.
- Understand platform algorithms and how content performance can be optimised.
Account Management & Execution
- Manage day-to-day social media accounts across multiple clients.
- Prepare content calendars, posting schedules, and coordinate approvals.
- Work closely with internal creatives, editors, and clients to ensure smooth delivery.
Data Analysis & Reporting
- Monitor content performance (reach, engagement, watch time, saves, conversions).
- Read insights from TikTok, Instagram, and Meta dashboards.
- Prepare clear, visual performance reports with insights and optimisation suggestions.
- Use data to refine content direction and posting strategy.
Campaign & Influencer Support
- Support campaign execution, product launches, and offline events.
- Assist with influencer content tracking and reposting.
- Help optimise influencer and brand content for organic and paid amplification.
Requirements
- 1–3 years of experience in social media management, content creation, or digital marketing.
- Strong hands-on experience as a content creator or content-focused social media manager.
- Confident in filming short-form video content.
- Strong understanding of TikTok and Instagram trends and algorithms.
- Comfortable analysing performance data and turning insights into action.
- Well-organised, proactive, and able to manage multiple accounts.
- Excellent communication skills in English.
Nice to Have
- Experience working in a marketing or creative agency.
- Basic video editing skills (CapCut, Premiere Pro, Final Cut, etc.).
- Experience with influencer or UGC content.
- Familiarity with UK / European social media trends.
- Experience managing fashion, beauty, lifestyle, or medical brands.
What We Offer
- Hands-on involvement in real content shoots, campaigns, and events.
- Opportunity to work across diverse industries and markets.
- A creative, fast-paced, and international team environment.
- Clear growth path toward Senior Account Manager or Content Lead.
- Competitive salary based on experience.
Job Type: Full-time
Pay: From £26,500.00 per year
Benefits:
- Flexitime
Ability to commute/relocate:
- London E3: reliably commute or plan to relocate before starting work (required)
Application question(s):
- Which social media platforms have you personally managed? (Required)
- Please share ONE Instagram or TikTok account you have worked on. (Required)
- Which parts of content production have you personally handled? (Required)
- What tools have you used for video editing or content creation? (Required)
- What metrics do you regularly review when managing social media accounts? (Required)
- Please describe ONE insight you gained from social media data. (Required)
- Which paid social tasks have you handled? (Required)
- Which statement best describes your social media experience? (Required)
- Which European language are you fluent in? (Required)
Education:
- Bachelor's (required)
Experience:
- Instagram, Facebook and Tiktok management: 2 years (required)
- Paid Social: 2 years (preferred)
Licence/Certification:
- Visa to legally work in the UK (required)
Work Location: In person