Company Description Mulltiply.ai is an AI-powered WhatsApp commerce platform built for B2B businesses, helping brands, distributors, and sellers turn everyday WhatsApp conversations into system-ready orders. The platform combines conversational AI with a robust ERP backbone, enabling centralized management of catalog, pricing, inventory, customers, orders, and accounting without changing buyer behavior. Customers can place orders via natural text, voice, or images on WhatsApp, while Mulltiply.ai’s AI validates stock and pricing in real time and syncs confirmed orders with backend systems. Designed for complex B2B use cases, it supports large SKU catalogs, repeat ordering, and enterprise-grade reliability across FMCG, retail distribution, manufacturing, and wholesale. Mulltiply.ai’s vision is to make conversation the storefront, keep operations invisible, and allow businesses to sell where their customers already are—on WhatsApp.

Role Description This is a full-time, on-site Social Media Marketing Specialist role based in Noida. The Social Media Marketing Specialist will plan, execute, and optimize social media campaigns across platforms such as LinkedIn, Instagram, X, and others relevant to B2B audiences. Responsibilities include creating engaging social media content, managing the content calendar, publishing posts, and monitoring performance through analytics tools. The specialist will engage with the online community, respond to comments and inquiries, and collaborate with product, sales, and design teams to align messaging with brand and business goals. The role also involves tracking industry trends, running paid social campaigns where needed, and regularly reporting on key performance metrics to support data-driven decision-making.

Qualifications

Strong skills in Social Media Marketing and Digital Marketing, with experience planning and executing campaigns across multiple platforms.
Proficiency in Social Media Content Creation, including copywriting, basic design coordination, and adapting content to different channels and formats.
Solid understanding of Marketing fundamentals, including audience segmentation, brand positioning, and funnel-based campaign planning.
Excellent Communication skills, both written and verbal, with the ability to craft clear, compelling, and consistent brand messaging.
Experience using social media analytics, reporting tools, and A/B testing to optimize performance and ROI.
Familiarity with B2B or SaaS/tech marketing; experience in AI, automation, or commerce platforms is a plus.
Ability to work on-site in Noida, collaborate effectively with cross-functional teams, and manage multiple projects and deadlines.
Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.

Pay: ₹30,000.00 - ₹40,000.00 per month

Work Location: In person

Social Media Executive

About Mulltiply