Social Media Manager
About the Company
Terraform Global Resource Limited is a fast-growing hospitality organization with very experienced staff, we specialize in mesmerizing our guest with our unique hospitable services .We are located in Lagos; we thrive as a place where we inspire our staff by championing people empowerment initiative.
Job Overview
Terraform Global Limited is looking to hire a Social media manager to oversees the company’s interactions with the public through implementing creative and innovative content strategies on social media platforms for the purpose of driving social and physical traffic in achieving profit maximization and the growth of all the brand. The Social Media Manager will be responsible for managing the company's social media accounts, creating engaging content that shows our services and products and analyzing performance metrics. The Social Media Manager will also collaborate with the marketing team to develop and implement social media campaigns.
Duties and Responsibilities:
1. Develop, execute and continuously optimize a comprehensive social media strategy that aligns with our brands objectives, product launches and seasonal campaigns.
2. Identify key audiences and create tailored strategies to increase brand awareness, audience engagement and conversion.
3. Stay ahead of social media trends, platforms updates, and best practices to position brands competitively.
4. Lead content planning, create content calendar, and scheduling across channels on Instagram, Facebook, twitter, LinkedIn, tiktok and other social media platforms ensuring consistency with brand voice and visual identity.
5. Create and develop multimedia content, including posts, graphics, videos and live events that drives engagement and reflects brands business goals.
6. Professing with strategies and executing ideas that help grow the business online presence on social media, through planning and creating catchy write ups
7. Working on providing organic traffic that helps boost sales/profits for the business.
8. Brand promotion strategies and executions online and offline.
9. Set targets to increase brand awareness and increase customer engagement and loyalty.
10. Interacting with customers and other stakeholders via the company’s social media accounts.
11. Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements.
12. Researching social media trends and informing management of changes that are relevant to the company’s marketing activities.
13. Ensure that all social media activities comply with relevant laws, regulations, and ethical standards.
14. Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs.
Requirements and Qualifications
- You should have an OND, HND, or B.Sc Degree.
- Graphic design and video editing skills are a plus.
- Excellent knowledge of Facebook, Twitter, LinkedIn, TikTok, YouTube, Pinterest, Instagram, and other social media best practices.
- Minimum of 1 years’ experience in working in a restaurant or hospitality company.
- Excellent multitasking skills.
- Residing around lekki and its environs.
- Expertise in social media management and analytics tools E.g. sprout social, google analytics and experience with design tools such as adobe suite, canva.
- Excellent writing, editing and storytelling skills, ability to adapt tone and voice for different platform.
Salary: Negotiable
Time of work: Hybrid(3 times a week)
Pay: ₦150,000.00 per month
Work Location: Hybrid remote in Lekki